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Shenandoah Valley Kids Trail Receives Virginia Tourism Corporation Grant for Tourism Marketing

Winchester, VA (PRWEB) September 30, 2013

Governor Bob McDonnell announced that the Shenandoah Valley Trail children received $ 25,000 from the Fund Grant Program Virginia Tourism Corporation (VTC) Marketing Leverage. Governor McDonnell program funding had increased under his administration’s efforts to stimulate economic development through tourism. In total VTC awarded more than $ 980,000 for 54 projects tourism marketing across the state to help increase attendance and revenue for localities in Virginia through tourism.


Partner Lead Great Agritourism received a grant of $ 25,000 for his “Shenandoah Valley Agritourism Great Trail children in partnership with seven other partners to understand. Shenandoah Caverns, Bryce Resort, Massanutten Indoor Waterpark, The Alamo Drafthouse Cinema , Country Inn and Suites, Shenandoah Discovery Museum and Theatre In hard family to provide $ 115,000 in matching funds for the project. partners will be using the database and electronic infrastructure Go Blue Ridge Travel to implement the program.


The a wide area. There are eight counties of Virginia, three counties in West Virginia and one county in Maryland. trip planning is difficult for visitors who are not familiar with the area. Build the connective “hub and spoke” route facilitate family travel while relying on the relationship of tourism partners. Families often do not have enough time to plan for the whole family travel to provide families with a range of electronic and printed information allows more immediate family on the road. In addition, the ‘Kids Trail “adds another dimension to the trip planning -. One that is easily recognized brand and

“The main VTC dollars received will be used to build a mobi website with search engine Google-based GPS. Visitors will be able to leave the station and easily find another activity in the area where they render. With the strength of our advertising partners, we can as a society network management affect both the visitor weekend DC metropolitan and position ourselves as a national showcase for family holidays, “said Kate Zurschmeide, co-owner of Great Agritourism.


“I am honored that Go Blue Ridge Travel has been selected by the partners as the media to use for the Trail Shenandoah Valley Children This is an extension of our already established Child Bucket List GoBRT. Our database for the region is enormous and will grow as we add more companies on board wishing to go to family tourism, “said Nancy Craun.


Patrick Kaler, President and CEO of Visit Loudoun in approving said:” This exciting collaboration between attractions and accommodations will be a great asset to enhance and increase traffic to the family of Northern Virginia. The partners have developed a broad and aggressive marketing campaign that is rich in content interesting and appealing. I am confident that this promotion will have a direct impact on the target market, and produce and probably exceed the expected return on investment. “


Brenda Black, Tourism and Services Manager Visit Harrisonburg said, “As Harrisonburg seeks to connect visitors to related activities of the child Valley Trail Shenandoah Kid offers the possibility of partnerships with other kid-friendly businesses in the Shenandoah Valley and Loudoun County. This family theme will develop and route packets over Virginia.org and advertising campaigns; creating a media buzz that reinforce the message that our area is a family friendly destination in Virginia. “

The VTC Marketing Leverage Program is designed to stimulate tourism marketing through partnerships leveraging limited marketing dollars, resulting in increased visitor spending. A minimum of three entities must partner financially to apply and may consist of Virginia towns, cities, counties, Convention and Visitors offices, chambers of commerce, other local or regional destination marketing organizations, private businesses, museums, attractions, cultural events, and other not-for-profit entities.


“Grants such as these allow our communities to market their products more effectively to potential visitors,” said Governor McDonnell. “When more visitors come to Virginia localities and the Commonwealth realize increased tax revenues, business prosperity and new jobs are created.”


“The local tourism efforts get a boost gigantic when parties work together in partnership,” said Rita McClenny, president and CEO of the Virginia Tourism Corporation. “By leveraging our marketing funds tourism so much good can be accomplished with the results of dynamic tourism projects that might otherwise be unaffordable. “


Virginia Tourism generates $ 20 billion in revenue, supporting more than 207,000 jobs and provides $ 1.3 billion to state and local taxes.


Love is at the heart of every Virginia vacation. Visit https://www.goblueridgetravel.com/Activities/Detail/hardesty-higgins-house-visitor-center—harri to learn more about vacation destinations in Virginia or call 1-800-VISITVA to receive a free, Virginia is for Lovers

About GoBlueRidgeTravel.com

Founded in 2011, GoBlueRidgeTravel.com (GoBRT), a division of Encore Event Partners is the only regional site with activities, events and accommodation in the Blue Ridge Mountains and Shenandoah Valley North. With a decade of relationship marketing in the region with the wives of their wedding destinations, GoBRT now reached families branding of the “Bucket List GoBRT Kids’ mark with toddlers to teenagers should have experience before turning eighteen in the valley. Covering Virginia and West Virginia, the goal of Go Blue Ridge Travel is the hallmark of this 100 mile radius as a travel destination and wedding at both national and international.

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HSBC Accounts for Over a Quarter of Negative Customer Comments Online for UK Banks in November According to Web Listening Report from DigitalMR

London, UK (PRWEB UK) 8 March 2012

social media research specialist DigitalMR releases latest report Web listener on what customers are saying about the UK major banks online.


DigitalMR analyzed thousands of customer comments on street banks for the month of November 2011 Almost two thirds (60%) of these customer views are positive, compared to 40% negative. The first ever annual credit report covering all of 2011 will be available later this month The banks receiving the largest share of online mentions are: HSBC (20%), Lloyds TSB (17%), RBS (17%) and Halifax (11%).


There is a big difference in the positive and negative mentions that some of these banks generate. RBS (21%), Lloyds TSB (16%), HSBC (16%) and Halifax (13%) received the largest share positive messages. However HSBC (28%) and Lloyds TSB (18%), NatWest (14%) and RBS (12%) receive the highest share of negative comments.


By calculating the difference between the number of positive messages adverse winner for November is ING Direct with a net score of sentiment (NSS) of 64%, followed by Clydesdale Bank 60%. Throughout November only two banks reached a measured negative NSS, NatWest with less than 6% and HSBC (-8%).


The report DigitalMR (powered by SociaNuggets ) analyzes thousands of Guest comments posted via a range of relevant finance related and open access platforms of social media websites. It measures not only the number of comments posted by consumers on the Internet, but also the feeling -. If these posts are positive or negative

The results are based on comments posted by consumers on the major banks in the UK :. Lloyds TSB, HSBC, Halifax, NatWest, Bank of Ireland, Santander, Barclays, RBS, ING Direct and Clydesdale Bank

Managing Director of DigitalMR, Michalis Michael commented: “It seems ING Direct is the bank of reference for excellent customer service has always been highly appreciated by customers around 2011, so that n. is not surprising to see them perform the other main high street banks in November. “


Click here for more data

1) In their words – customer comments sample

ING Direct:

“ING Direct customer service is great, connected to a real person, the problem is solved in 2 minutes. thank you!

http://twitter.com/Pknyo/statuses / 133015677496852480

Clydesdale:

“My intention is to leave the funds there and save for the new year of the ISA, but the focus remains on fixed term accounts. The three deals of the year does not seem so bad these days. Clydesdale seems decent! ”

http: // forums .moneysavingexpert.com / showthread.php? t = 3591537 # post48242413

NatWest:

“Nat West – what a joke -. they handle their clients ‘improve’ their accounts, but really it is just an excuse to cool off them I’ve been with them for over 10 years and in that time they became non-bank I wanted to listen consolidate debts created through small cuts renovation -.. They did not give me one, but offer me a mortgage to almost double the debt “

HSBC

“I made the last payment on this loan in 2007 This is the enforceability of the loan if the prescribed conditions are incorrect or missing. This loan is on my credit report has having been missed in 2007, but the issue was complicated by the fact that HSBC merged this loan with a bank account I used to take with them. ”

http://www.consumeractiongroup.co.uk/forum/showthread.php?325547-Unenforceable-HSBC-Loan-agreement-Pre-April-2007&daysprune=-1#post3609177

Click here for more customer reviews and more about web listening reports

Contact

For regular reports and more information:

Michalis A. Michael

mmichael (at) digital-mr (dot) com

Tel: +44 751 571 0370

http://www.digital-mr.com

About DigitalMR

DigitalMR understands what people think and feel when they share views online. He is a specialist agency which provides a holistic approach to market research based on the Web. He specializes in the use of social media research, especially active web-listening, and online communities to enhance its business consulting approach. The agency has developed new methods in online focus groups as well as tools such as video diaries, bulletin boards and online ethnography. DigitalMR is headed by founder and MD, Michalis Michael and has offices in London UK, Nicosia Cyprus, and Columbus Ohio, in the United States.


About SocialNuggets Click for more

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Adding Sound Throughout Digital Signage Video

At first it looks like a very good idea. Using audio in your video digital signage seems an excellent approach to attract and retain the attention of your visitors. More importantly, it opens the door to developing campaigns that can easily provide your principles in the text and sound. The trouble is, the process is more dangerous than many network managers recognize. It has never been easier to push people away from your screens with a device that has a lot of potential.

Below, we will explore the integration of audio content in your display by special circumstances for and against its use. I’llI will identify the reasons for the integration, in addition to some of the barriers that ensnare the novice system operators; I will also provide some suggestions for getting the most out of audio in case you decide to incorporate within your content.

The Case For Audio

study demonstrates that a large percent of people who listen to a promotion for a product are choosing to buy this product. In some cases, a sound marketing store is convincing enough to motivate consumers to choose a different brand than they had originally planned to buy; it is powerful; it indicates that there is good reason to incorporate its contents into your DOOH, especially in a place of retail. Nevertheless, it is crucial to balance the argument by exposing some of the possible consequences.

The Case Against Audio

Adding audio to your video digital signage is similar to the driving a high performance vehicle: if you do not know what you’re doing, you can trigger a lot of damage. While his might improve your segments and activate your audience, it can also have a negative effect on customers and staff of sites.

One of the challenges of using the audio is that it seems to command a space. With purely visual campaigns, shoppers can skip the sections that fail to interest them; However, if the contents of the display consist of comments, music or other kinds of sound, it will be impossible for buyers to ignore. The only way for them to escape is to get out of the area.

Another potential problem for the staff of a place; if they find irritating your clips, they might just reduce – or off – the volume of your monitors; if you are depending on the audio portion of your content to generate a response, turn off the sound level handicap essentially your segments.

How to use sound without driving your viewers Far

If you are determined to move on forward integrating within your content signaling, do everything carefully following a few basic rules. First, make sure that your messages can stand on their own depends solely on their visual elements. Audio should complement your message, not push.

Second, make sure that the audio portion of your video is not inconsistent with the atmosphere of the venue. If this is the case, the owner of the local can cut the volume.

Third, avoid spreading audio throughout your segment of the entire display. Deliberately use as an accent instead of the thrust of the pipe; less is more.

Statistics tell the truth

The last word on the subject should be your own numbers

The data you put all of the testing and monitoring results will always trump the experts’ statements; That said, if you’re going to go forward with audio, you should get a monitoring program in place to measure traffic patterns and response rates. This is the only approach to see if your signal clips are effective.

For instance, pedestrian traffic around your screens growing or declining? Your response rate rises or drops through the floor? Also, talk with the staff of the host institution about whether consumers seem committed or hampered by the audio content in the digital display.

Sound can help make your more attractive and useful display clips. But there are many risks along the way; you might find that avoiding her and focus on your video presentation is a better way to achieve your goal.


The above article was provided by ConnectedSign, one of the leading innovators in the technologies of digital signage, as http://www.connectedsign.com/. Visit them at http://www.ConnectedSign.com

Network Media Players on Sale for Wholesale Prices by China Digital Signage Manufacturer Digital-Signage-China.com

(PRWEB) August 27, 2014

The digital media player is a comprehensive content management system, and it provides a platform for any integrated digital signage system, so that people can schedule and alter the content quickly. Today, China digital signage software supplier Digital-Signage-China.com announces a comprehensive digital signage solution sale for September 2014.

Now, all the digital signage softwares and players from Digital-Signage-China.com are offered at attractive prices. With these players of high performance, users can control the advertising content (video, images, web pages, RSS Feeds and more) conveniently. The CEO of the company says, “Network media players are most common among all kinds of digital signage advertising players. We are doing more and more businesses in the world, and we hope we can become a global leader in the industry.”

Digital-Signage-China.com is a popular company of high-quality digital signage softwares and products that are custom-made in China. In comparison, many customers are impressed with the quality of Digital-Signage-China.com’s digital signage systems. It is said there are some real differences between Digital-Signage-China.com products and other top suppliers’.

Digital-Signage-China.com is developing fast to be a one-stop digital signage supplier. The company has invested much money in the technologies of digital signage which enables them to operate its business in some new markets and meet various requirements from different customers.

About Digital-Signage-China.com

Digital-Signage-China.com has over 8 years of experience in digital signage, allowing displaying rich content quicker, easier, and more effectively than ever before. The company specializes in the manufacturing and wholesale of high-end and middle-end digital signage players, enabling many companies worldwide across all business sectors to benefit from the power of digital media communication. For more details, please view:http://www.digital-signage-china.com.







Interacting with Customers in Motion

01 London (PRWEB) October 2013

Customers are increasingly using mobile devices to interact with companies. This trend represents a significant opportunity for organizations to develop applications for customer contact that enrich the customer experience. Organizations are also faced with the challenges inherent in the use of mobile devices. The Market Outlook examines mobility in terms of the opportunities and challenges business face when integrating mobility into their customer interaction strategies.


The Rise of Wireless

wireless is becoming the norm in personal communications in North America. Consider these statistics:

• Americaines. market. Frost & amp; amp; Sullivan expects the subscriber base US wireless reachX million in 2017, after increasing by X million in 2011, a compound annual growth rate of X percent. The rate of wireless penetration will reach X percent fromX percent over the same period.


• Canadian market. A similar trend towards wireless is underway in Canada, but at a slower rate than in the United States Frost & amp pace; amp; Sullivan expects penetration Canadian wireless, X percent in 2011, will grow to X percent in 2017.

This preference for wireless devices extends the contact center and interactive voice response. Two examples of vendors in this space:

• West. The company reports that about X percent of all calls it takes for customers of its West Interactive division are customers who use their mobile devices and phones

• LivePerson. The provider of cat reports that XX percent of its traffic comes from cat mobile phones and tablets.


Wireless carriers increased consumer expectations regarding the capacity of terminals and networks. At the same time, companies are able to offer a better service in itself and assisted by an agent on wireless devices. The following features illustrate some of these capabilities.


• Geolocation. Geolocation-the ability to know where users are by tracking their mobile phones with GPS coordinates, its critical importance to mobile devices because it allows businesses to provide location-based services (LBS). Integrated in a mobile business application, LBS can allow customers to find businesses and services that are closest to them, such as ATMs, lodging, gas stations and stores concerned. LBS can also enable companies to locate their customers. For example, it could be used by insurers and tow truck drivers to identify the location of customers requesting roadside assistance. LBS can also be used proactively by companies to create a higher level of service and generate additional revenue. For example, if a client is in a station and recorded their smartphone, or was provided a VIP phone as part of their stay, the resort could push an offer for the unit to a free drink or appetizer to one of their restaurants.


• Photo / Video Capture. Most wireless devices are now equipped with cameras that produce remarkably clear still and video images, while broadband wireless (3G, 4G / LTE) to deliver. Users have become experts in the use of these features to create photos and videos of high quality. These capabilities can be used to enhance the customer service and support. For example, a client still images or video clips can help a sales person to understand what they want in a product that is to say, a carpet to match the decor. At the same time, an insurance agent can tell their client what to take pictures of after an accident, and walk them through a potentially stressful process. Finally, a technical support representative can send images and instructional videos for individual devices.


• Although still images are easy to transmit and receive, there are still barriers to video use. These include rates of support, locally available bandwidth and capabilities of specific devices that vary by model. Especially, the market still can not see many cases of use of mobile video.


• mobile web and mobile applications. Consumers have shown a strong preference for self-service web; Frost & amp; amp; Search Sullivan ranks ahead of all other channels of contact in terms of customer satisfaction. Consumers are taking that choice on the go through their mobile devices in what became known as the mobile web name. Mobile applications are very popular with consumers. Customers engage with mobile optimized websites directly and indirectly with mobile applications. Mobile applications are downloadable software applications that allow users to perform Web interactions as self-service or with the help of the agent on the devices, including voice and chat.


• QR codes. QR codes are “digital hieroglyphics” that appear in a growing number of media such as direct mail, statements, print ads, store displays, and signage. They are essentially an advanced version of bar codes, and can be scanned off the display of the device. QR codes contain detailed information on products and services such as store locations and information websites. They may represent targeted offers or mobile coupons, which are released individuals when they take pictures of the codes with their wireless devices. Companies are finding more for QR codes. For example, airlines are now including them in their emails that customers can scan doors instead of issuing paper boarding passes.


• SMS / text. “SMS” stands for mobile. SMS / text can be and is used by clients and agents to interact with each other, and proactive outbound customer (CPC) contact applications.


Client Login mobile

Many vendors have introduced products that enable and support customer interactions mobiles. Clearly a great deal of research has been devoted to understanding how customers use mobile applications and their preferences for how they want to interact treated, especially when they need help Direct. For example, providers agree that mobility, the model of customer engagement needs to move from the hold music is immediate access to the agent or queue with virtual Xpercent reminder immediate or scheduled. There is also a need for a transport channel context to another. Suppliers have also what is displayed and heard in more usable mobile application, and used the unique properties of mobile devices. The following customer interactions in mobile developments are noteworthy. Solutions representative suppliers are noted in context.


• Multiple device and support of the platform. Solutions are being written for multiple devices and platforms. The Mobile Managed Service solution allows Western and supports mobile optimized websites, smartphones and tablet applications in all major platforms, and mobile messaging such as SMS / MMS push notifications. The platform can speed up Western support for new devices and upgrades of the handle.


• The voice recognition solutions. Speech front ends are essential for mobile interactions, as they automate and reduce calls from live agent. They also allow the use of hands-free devices. Lexee Angel offers a user interface of the conversation, including voice authentication for applications requiring greater security. Nina, developed by Nuance, combines multiple voice technologies, including natural language understanding that improves the flow of conversation and accuracy.


Table of Contents

1 The rise of wireless

2 Mobile Client Login

3 Hear customers and agents

4 Filling the gaps wireless

5 Summary and Recommendations

Read the full report:

Interact with customers moving

http://www.reportbuyer.com/computing_electronics/networking/wireless/interacting_customers_motion.html#utm_source=prnewswire&utm_medium=pr&utm_campaign=Wireless_Technology

For more information:

Sarah Smith

research consultant to Reportbuyer.com

Email: [email protected]

Tel: +44 208 816 85 48

Website: http://www.reportbuyer.com/

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Factory Information Points Now Using Digital Signs

Previously in production facilities we have seen the old notice board when you enter the waiting area and even on the factory floor, these have been used to update employees and customers alike about the company.

Now it seems that technology is creating a buzz and the notice board is being replaced by digital signage, many organisations who have a manufacturing facility are deciding to replace the old notice board and put up LCD screens, these are then networked on the same data infrastructure that the computers run off. The digital media is added by the marketing department and it can quickly be changed, for example if a visiting dignitary sends someone because they are sick, within 30 seconds the greeting on the reception sign is changed to the new name and it shows the corporation is on the ball.

This is fine in public areas, however when a customer visits and you wish to show them round your facility, this is an ideal opportunity in enforcing your service brand immediately on your customer, as soon as they see the massive displays in the manufacturing areas they will certainly be impressed, it also shows that the business invests in new technology and is ahead of the game.

But there is one problem even commercial screens are not designed to be used in areas were damaging air borne contaminants are, most factories have some form of corrosive element in the air, from acids to dust particles if these get into the rear of the display it is only a matter of time until the screen fails.

The solution – is to put the screen in a ruggedized LCD case, these provide IP65 protection, so they can even be washed down with high pressure water jets, perfect for any food manufacturing company. These can either be cooled or heated to provide the perfect environment. The LCD enclosure are fitted with a sophisticated cooling system that also incorporates a filtration element, that filters all tiny air borne particles out, so the air entering the unit is fresh, cool air. Then the screen inside the protective case can be mounted to gantries or ceiling mounting using a heavy duty fixings.

Dave owns the worlds leading manufacturer of ruggedized lcd enclosure, having supplied dairies and food processing companies in America, he speaks from experience and with authority. Their LCD monitor enclosure range is one of the most successfully deployed solutions throughout the world.

Global Futurist and Business Forecaster Jack Uldrich to Keynote Sixteen Events in October

San Francisco, CA (PRWEB) October 02, 2013

Following on the heels of successful keynote presentations at SingTel’s CIO Days in Hong Kong, Optus Vision 2013 in Sydney and the European Association of International Educators in Istanbul, popular keynote speaker, renowned global futurist and best-selling author, Jack Uldrich has been selected to deliver sixteen customized keynote presentations in the month of October to the following organizations:

October 1: Industrial Asset Mgmt Council (Salt Lake City)

October 3: BP (formerly British Petroleum) (Mpls, MN)

October 3: United Healthcare (Minneapolis, MN)

October 4: Council for Advancement and Support of Education (San Diego, CA)

October 9: United Healthcare (Dallas, TX)

October 9: Scottish Rite Hospital (Dallas, TX)

October 10: Arkansas Hospital Assoc. (Little Rock, AK)

October 14: IMEX America (Las Vegas, NV)

October 15: Invensys (Dallas, TX)

October 16: Applied Information Management Institute (Kearney, NE)

October 23: Atmos Energy (Dallas, TX)

October 24: Arizona Hospital Association (Phoenix, AZ)

October 25: Board of Trustees of Arizona Hospital Association (Phoenix, AZ)

October 27: The Electronic Component Industry Association (Chicago, IL)

October 28: Franklin Templeton (San Francisco, CA)

October 30: Eaton Corporation (Amelia Island, FL)

The titles of Uldrich’s presentations range from “Why Future Trends Demand Unlearning” and “The Big AHA: How to Future-Proof Your Business” to “Business as Unusual: 19 Ways Unconventional Ways to Succeed Tomorrow” and “The New Normal is Abnormal.” Much of the material for Uldrich’s keynote presentations will be drawn from his two latest books, “Foresight 2020: A Futurist Explores the Trends Transforming Tomorrow” and “Higher Unlearning: 39 Post-Requisite Lessons for Achieving a Successful Future,” as well as his forthcoming book, “Business as Unusual: 19 Unconventional Ways to Future-Proof Yourself and Your Company.”

Uldrich’s engaging, entertaining and educational presentations will cover trends in information and communication technologies, robotics, cloud computing, next generation mobile and social technologies, artificial intelligence, the “Internet of Things” and “Big Data,” and are designed to provide attendees a solid foundation upon which they can take action to create their own successful futures. A synopsis of some of Uldrich’s ideas on information technologies can be found in this article, 10 Future Mobile Trends for CIO’s to Consider Today.

In addition to covering future trends, Uldrich will also provide an overview of how technological change and enhanced mobility is rapidly changing customer expectations and behavior and, in the process, upending long-standing business models. Uldrich, who has been hailed as “America’s Chief Unlearning Officer,” will conclude his talks by reviewing the consequences of not embracing tomorrow’s changes. Throughout his presentations, Uldrich will use vivid analogies and memorable stories, drawn from a wide spectrum of industries, to ensure his message of change “sticks” with his audience. (A sample of his talk on “unlearning” can be viewed here: Futurist Jack Uldrich on Why Future Trends in Health Care Demand Unlearning.)

In the past year, Uldrich has addressed hundreds of business and trade groups from around the world, including delivering customized keynote presentations at ten McGladrey Emerging Technology Summits across the United States, Case IH, Emerson, the Women’s Food Forum, PepsiCo, United Healthcare, Boston Scientific, Southern Company, Cisco, IBM, WiPro, Parsons Brinckerhoff, and various YPO and WPO groups.

Parties interested in learning more about Jack Uldrich, his books, his daily blog or his speaking availability are encouraged to visit his website at: http://www.jumpthecurve.net. Media wishing to know more about the events or interviewing Jack Uldrich can contact him directly at 612-267-1212 or jack(at)schoolofunlearning(dot)com.

Uldrich is a renowned global futurist, technology forecaster, best-selling author, editor of the quarterly newsletter, The Exponential Executive, and host of the award-winning website, http://www.jumpthecurve.net. He is currently represented by a number of professional speakers’ bureaus, including Leading Authorities, Convention Connection, Gold Star Speakers Bureau and Executive Speakers Bureau.







One Seattle Power Mom is Making a Difference at Your Childs School with Cutting-Edge New Fundraising Company, SwopBoard

Seattle, Wash. (PRWEB) October 07, 2013

Local start-up pro and power-Mom Natalie Angelillo (co-founder of Seattle’s award-winning Swink Style Bar) unveils a visionary look into buying, selling, wanting, and giving back with all-new company SwopBoard, an online community marketplace. SwopBoard lets parents put the items they have directly in front of people who really need them, in their schools, neighborhoods, and cities. It provides a trusted network for families to buy and sell, with a portion of each transaction going directly to their schools.

According to the Association of Fundraising Distributors and Suppliers (AFRDS), 94% of principals say their schools rely on fundraising, and Family Circle Magazine reported that many parents “worry that volunteering will require more time than they can commit, so they rule it out altogether,” clearly putting school needs and parent bandwidth at odds. SwopBoard offers parents a revolution, an opportunity to take typical household de-cluttering and turn it into charity. Plus, it’s simple to use.

“You no longer have to wait until spring-cleaning time or garage sales to get rid of old things,” said CEO and Founder Angelillo. “Families can engage in everyday philanthropy, keep things out of the landfill, and strengthen their communities by selling items they no longer need on SwopBoard.”

Unique to its perceived competitors, SwopBoard connects community members who, generally speaking, share similar lifestyles, increasing the chances of finding the right buyer and purchasing what users really need. “Initial users have found excitement in selling large items that cannot be shipped easily, saving on holiday decorations and winter sports gear for fast-growing kids – not to mention earning for their school,” Angelillo commented.

With its easy, good-for-the-planet re-commerce model, SwopBoard makes a difference for schools in three ways:


    Buy: After creating a SwopBoard account, users can access their marketplace and search for items in their school, neighborhood, and/or city. They can email sellers with questions via SwopBoard’s message system, share a listing on social media, and pay for the item on the secure site with a credit card, debit card, or PayPal.

    Sell: It is free to list an item and there are no shipping fees if users are selling to someone in their immediate community, which also eliminates interactions with strangers. SwopBoard serves as a powerful tool for users selling items that people in their community would want, like uniforms, furniture, textbooks, instruments, electronics, sports equipment, or clothes.

    Want: If users are looking for something specific, they can ask their community by using the simple “I Want” function. If someone sells the item they listed on their Want list, they will be notified via email.

For more information and to begin connecting with community members to benefit schools, visit http://www.SwopBoard.com.

ABOUT NATALIE ANGELILLO:

SwopBoard was founded in 2013 by startup pro Natalie Angelillo when she needed to sell a large American Girl dollhouse and buy her son ski boots by the end of the week. She was inspired to build a place where users could put items for sale in front of people who actually need them, and donate to their schools in the process.

Angelillo has over 20 years of experience in shaping growth and development strategies, plotting new markets, and securing key venture capital. She is also the founder and co-owner of Swink Style Bar, Seattle’s premier blow dry bar, and has held c-level positions at Getty Images, PhotoDisc, and PhotoZone.

ABOUT SWOPBOARD

SwopBoard is an online community marketplace that allows users to put the items they have directly in front of the people who need them – in their schools, neighborhoods, and in their cities. Users can buy and sell items in a focused, trusted group of people, with a portion of each transaction going directly to a school on their behalf. Learn more at http://www.SwopBoard.com

For more information, interviews, high-res photos or video footage, please contact:

Michelle Sanders, MSC

(206) 595-1151

michelle(at)michellesanderspr(dot)com

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