Digital signage menu boards give an edge to food outlets

backlit menu boards traditionally used by most independent delivery and fast food chains are being overshadowed by a new attractive through the menus. Digital signage is now recognized as one of the most cost effective and elegant methods for displaying menus in grocery stores throughout the world. Digital displays, which are available in small and large sizes, offer many advantages over traditional static display. Even when displaying static slides, digital displays attract more attention than the traditional signaling. This is combined with the ability to automatically show different menu slides at different times, on one screen, saving space and printing costs. The digital display also has the ability to show movement on menu boards in the form of video files that are much more attractive than static images for clients.

digital menu boards are implemented by a wide range of food outlets, Burger King at Auntie Anne. Auntie Anne’s pretzel growing franchising store currently outfitting all they UK stores with 40 “Digital Advertising Displays to upgrade current systems are the backlit menu board. Up Now they found digital signage solution to be extremely beneficial both in terms of use and return. Not only they saw improved sales and aesthetics of all places, they were also impressed with some of the features provide digital displays. James MacIsaac, Operations Manager sent his joy with the planning software included by AllSee Technologies, which allowed him to choose what he wanted to display at this time of the day, for how long. The autonomous units also have a plug and play, it was requested so that the files can be easily loaded by staff. With the attention of customers waiting in fixed solely on digital displays, it was able to handle what they were posted, and achieve its desired marketing impact.

With the benefits of the digital display eating places and costs without decreasing ceases LCD screens, it is not surprising that more rapid food chains and independent retailers are converting backlit for digital menu boards.


E-Marketing Executive – AllSee Technologies

AllSee Technologies Limited is a leading manufacturer and supplier of multimedia Digital Signage Solutions

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