Monthly Archives: April 2015

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Message of Ramadan

Before we understand the message of Ramadan, we have to remember who is reminding us of this message. It is Allah (SWT) who is telling us directly about his Mercy, His Rahma and all of His bounties.

Why is Allah doing this?

Allah (SWT) is telling us, telling Muslims, Come, you have dirtied yourself, you have done many bad deeds, come to the month of cleansing, the month of a chance to go back and remember and clean yourself. This is the essence of Salatul Tarawih in Ramadan. Allah (SWT) wants us to remember that every night is very important. He wants us to remember His words, His mercy, His command, His advice, His wisdom, His promise about Jannah and His warnings about Jahannam.

The Arabic people in the early days used to say, the meaning of “If someone talks do not listen to him, but see who he is and what he is doing. By this way you will understand what he is talking about. If you think about it Allah (SWT) is talking to us, He is calling us. Why is He calling Us? To be careful, To wake up, To make an effort, to sacrifice, To struggle and Do our utmost in Ramadan. Why? Because this is the month throughout the year in which we can gain all the treasures.

For example, If someone says, “Come to me and I will give you a million dollar,” Do you think you will go late? Will you give excuses? Will you say? he said this, she said this. My job, My study? Or you will do your utmost effort to be on time for the money.

Remember and remind others that Allah (SWT) wants us to make an effort to gain His mercy in Ramadan by remembering Him more and getting closer to Him more.

Lets understand in detail about Ramadan:

In Sura Bakhrah (verse 185) , Allah (SWT) said, ” oh you who believe, I give you and prescribe to you fasting. Maybe you will gain takhwa (piety)”.(Notice here, Allah (SWT) did not say Oh Muslim, He said, OH BELIEVER.) It means we have to embrace Islam, we have to live as a Muslim and we have to be in a state of obedience and in a state of trying to be a believer. We have to stay away from all the sins the maximum we can, so we can be among those who belong to this verse.

What is Siyam?

In a linguistic meaning, it is to stop, to stop something. In the early days, people used to fast from talking, from different things. Allah (SWT) gave us something special, from sunrise to sunset. Food is halal, permissible, but in Ramadan its not allowed during this specific time, so is your husband/wife.

Why?

Allah (SWT) wants to train us (our nafs) and our soul to stop living like an animal. They also eat, sleep and have sexual relationships like us. But we, as human beings, have more responsibilities in life, our purpose is different. Allah (SWT) wants to train us from falling into our every desire, every demand. Human beings can demand to the point that they destroy their souls. Allah (SWT) wants us to wake up and not go to sleep and forget His message. Wake yourself up and your soul by not allowing yourself to be just like an animal, eating and sleeping. He wants us to go to the journey of Imaan (faith), the reality and be closer to Him.

Why Allah gave us fasting?

He also gave to people before us. He gave us small days and only one month. Imagine, if we had to fast the whole year? To remember Him and get Us closer to Him. And if you have a problem, you can feel how a poor person feels.

Allah (SWT) said, whoever will fast, it will be good for him. And if you fast, it will be better for you, only if you know. Know what? Know the amount of reward and bounty. Allah (SWT) said, fasting belongs to Me and I will reward you on the day of judgment. This is one of the pillars of Islam. Fasting for which Allah (SWT) has not mentioned how much reward he will give us. If we only comprehend the meaning of just to fast we will be crying and thanking Allah (SWT) to allow us to live as a human being and who gave us guidance and the ability to obey Him even in fasting.

Allah (SWT) explained,

What is Ramadan?

He said Ramadan is the month of revelation of the Quran, guidance to mankind and sign of guidance and distinguish between right and wrong. Whoever is of age and is in good health, then fast. If you are unable to fast then break it and make it on another time. Why? Allah (SWT) wants to make it easy for you and not difficult and to continue fasting and to complete the month. And to do tagbirah (Allahu Akbar) for the hidaya of Allah be to you (day of Eid).

Noorofislam.com is all about Islam. This site contains a collection of videos, articles, audios and many other resources on ISLAM. The site is a knowledge center on topics on Islam and you will Inshallah gain good knowledge about various topics on Islam. You can get to know a lot about various topics on Islam by browsing through the videos, audios and IslamStore on the site. You can search for information on various topics like Ramadan, Hajj and Umra, History of Islam, Prophet Muhammad, Marriages in Islam, Peace of Islam, Death and After Life and many more topics.

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Requirements Of Electronic On Board Recorders Could Greatly Transform The Way Transportation Moves I

by: Brad Hollister

The trucking marketplace may be under relentless tension from the Federal Motor Carrier Safety Administration (FMCSA)’s desire to implement a lengthy list of legislation. The sweeping reform from the present administration as overseen by Secretary Ray Lahood has introduced a significant number of brand new regulations from environmental restrictions to safety guidelines along with many much more. One of these new restrictions would be alarming enough, yet multiple controversial restrictions have hit the freight marketplace and or been considered by the FMCSA in recent months. The combination of many of these however has caused and will continue to cause pressure on drivers to be able to make a viable living driving trucks on the road in the upcoming years.

One such law includes the discussion of requiring Electronic On Board Recorders to monitor drivers. With Electronic On Board Recorder (EOBR)’s, third parties are able to determine and record the precise running time of a truck from a single device installed in the driver’s cab. The goal of such a program is to monitor the actual driving time of each driver remotely so that log books and driving hours no longer have to be kept and accurate record keeping can be achieved. Obviously, there is a strong debate regarding implementation of the EOBR’s and the have an impact on such measures can have on the US freight marketplace.

The EOBR regulation will come into effect as early as 1st June 2012. According to this rule the independent truck drivers and transportation transportation companies who violate the hours of service guideline can be needed to install electronic on board recorders in their trucks. The FMCSA has taken a defensive stance on the topic of EOBR’s. The Federal Motor Carriers Safety Administration has reported that only repeat offenders of current driving standards will be required to install the Electronic On Board Recorders in their trucks. The FMCSA estimates this amounts to only 10 percent of all truck drivers being needed to have EOBR’s monitor their driving activities. The purpose of an EOBR will be to record the location where the duty is changed and where the truck is moving. Drivers violating the safety procedures will have the option to maintain the information on the recorder but the recorder will be programmed to keep the original as well as fed information intact for future use. The information will be digitally recorded so that in case of any mishap the safety officials can retrieve the data. Paper log books currently perform many of the duties which are to be replaced by the implementation of EOBR’s. The EOBR will keep track of all operational and functional processes; record the truck loading and unloading time with location, as well as all operation time, and other stops both scheduled and accidental. The EOBR’s will also store the time the driver is resting or off the road so that all resting periods and break periods can be properly documented and accounted for.

Many Carriers, Truckers, as well as Marketplace Associations like the Owner Operator Independent Truck Drivers Association (OOIDA) are very opposing the passing of this controversial new requirement. Many drivers believe the paper logs are as effective as the recorder and that the recorder will hinder in the day to day life of a driver and affect his privacy. Truck Drivers who are repeat offenders of the Hours of Service guidelines may be the first to be needed to install the EOBR’s in their truck cabs. EOBR’s could greatly impact the way that much more than 6,000 fleets operation and also effect the lives of greater than four million truck drivers as the EOBR’s turn out to be more widely implemented inside the industry as well as effect a lot more drivers along with freight carriers.

The truckers or freight carriers and also freight carrier fleets who voluntarily installed the Electronic On Board Recorder in their trucks have discovered the device useful along with convenient. Some truck drivers have reported the device has produced a convenient way to manage their work time more effectively. Truck Drivers no understand the exact time they need to drive the truck along with how a lot time they have to dispatch loads and find freight for their empty trucks. Truck Drivers will drive the truck for 14 hours and sleep for 10 hours, resulting in total time driving the truck to be no much more than 70 hours a week. This way freight dispatchers can plan which available loads they should get loaded. Truck Drivers can also not sit idle as well as waste their valuable drive time waiting to get loaded at truck stops or other rig parking locations. After Truck Drivers complete the unloading dispatchers can ensure the drivers are rested as well as don’t have trucker fatigue just before giving them freight access towards the freight marketplace of freight loads.

In the event of accidents, the FMCSA believes the data recorded on the EOBR’s will determine whether a driver was guilty or not of Inattentive driving. The EOBR will identify whether the truck driver was out of Hours of Service (HOS) at the time the accident occurred. The implementation for these Electronic On Board Monitoring Devices can be tough to get accustomed to inside the beginning but may definitely change the way that the industry operates by forcing drivers to think twice about violating their Hours of Service (HOS). This legislation in addition to several other should continue to put pressure on truck drivers along with make the workplace less enjoyable and also much more restricted as time goes on.

About the Author

Brad Hollister is an Seasoned Freight Executive with Freight Access (Freight Access.com). and Director of Business Development for Freight Access, Inc. Hollister possesses a appreciation for Business Development by means of innovation, process improvement, and implementation of the most recent technologies. Feel free to contact him with any kind of inquiries, opportunities, or ideas (http://www.bradhollister.com) or (312) 450-3020.

Brad Hollister.

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Quartet Q8500 Ideashare Electronic Board Hits The Streets

Premium porcelain whiteboard with fully integrated eBeam electronic imaging technology. Notes and images from the board can be saved to a PC or Mac, beamed to any PDA handheld with PalmT OS, directly printed with the touch of a button (printed not included) or shared live over the Internet or intranet. Features a graphite frame with accessory tray, electronic pens, dry-erase markers, electronic and standard erasers, stylus (for wireless mouse use), software, batteries, power supply and USB cable. Mobile graphite stand (sold separately) is designed to hold either the 4′ x 3′ Quartet IdeaShare Boards. compatible (other platform users may view shared meetings via Java applet through Java-enabled Internet browser) 10 MB available hard drive space 256 color VGA or SVGA monitor CD-ROM drive or Internet connection for software installation One available serial port or USB port.

Quick Overview

* 4ft X 3ft. Writing space
* Download notes and images from the board to a computer, PDA, the Internet, or a printer
* Information can be saved to a PC or Mac, beamed to a PDA (with Palm” OS), or directly printed
* Includes Gray Premium Porcelain Dry-Erase Board with Fully Integrated Electronic Imaging Technology, Electronic Pens, Dry-Erase Martkers, Eraser, Stylus, Accessory Tray, Software, Power Supply and USB Cable (12′).
* Optional mobile stand (sold separately) makes board setup easy
* 1-year mfr. limited warranty

Additional Information

UPC 034138597057
Manufactured In: USA
Manuf Part # q8500
Model q8500
Shipping Weight 0
Expected Ship Date 5-7 Days
Weight 100.0000
Warranty One year limited Warranty
Dimensions 4 ft. x 3 ft.
Available Stand Yes
Included Printer No
Interface USB
Panel Surfaces 1
Paper Type Supported Printers
Writing Space 48″W x 36″H
Supported OS Mac OS, Windows

Located in the hustle and bustle of New York City, Mono Machines LLC is an authorized reseller for many manufacturers. Through our unique contracts we are able to ship directly from the manufacturer warehouse, cutting costs and delivering the LOWEST PRICES around.

We strive to provide the best service at the lowest possible price. We have product specialists available for most products. Please call us with any questions or concerns that you may have. We are staffed with highly knowledgeable employees and look forward to meeting your needs.

Mono Machines is an authorized Distributor! Click here the Quartet q8500 Electronic Board. Or here for GSA pricing on the Quartet q8500 or here for the direct website of the Quartet q8500 Electronic Boad

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Digital Signage Applied In Ice Rinks

Ice hockey dynamic marketing is now proving to be a winner for several installations in the US and Canada; electronic signage hardware is now being installed in several ice rinks due to the cost effectiveness as well as their quick return on investment.

First let us look at how an ice rink is designed so we can fully comprehend what the electronic signage hardware has to deal with.

Ice Rink.
The word link translates in Scottish to course, this is an area that was and still is to this day used for the Scottish classic winter sport of curling

An inside ice rink.
These indoor ice rinks are built in layers, a concrete base is laid, with a series of pipes that has a chilled fluid inside, the chilled fluid is either be brine or a water mixture including antifreeze and this is embedded in the concrete. When water is sprayed on top of the concrete it freezes due to the sub zero temperatures.

Due to the rink being constructed of layers a few centimetres thick, it is required to resurface the rink with more ice occasionally, as the ice rink heats up and with the wear of skaters and ice hockey teams cutting into the ice.

A drivable machine labeled a Zamboni is used to resurface the ice and usually comes out and does its job in the breaks.

With most ice hockey rinks being a frequent 50 degrees Fahrenheit or 10 degrees Celsius this can cause some difficulties with the electronics used. Imagine using a household TV in this extreme setting what would take place? Well over a brief time period you would find that the monitor would fail due to the heat in the screen causing condensation to form on internal parts and then rusting them.

Digital signage in an ice hockey rink.
Now here the investment in the electronic signage equipment is crucial, as you dont want the investors asking their choice to roll out a digital signage solution that fails.

One positive way to protect the electronics is to mount an LCD enclosure, these are a steel LCD enclosure that the hardware will fit into and can be fitted from ceiling mounts and from the walls, excellent for promoting beverages and burgers for the break.

The LCD enclosure is fitted with a special cooling and heating method that is thermostatically controlled and can be realigned, so when the temperature falls to below 65 degrees Fahrenheit, the heater starts to work and heats the internal equipment in the casing, then when the heat goes up past the preset temperature the heater switches off, this constant monitoring of the internal heat is necessary to main the condition of the internal hardware.

Without any protective enclosure the digital signage solution will have to be able to deal in an environment that almost none of the normal devices can work in.

Once the devices is in a safe environment the rink can gain from broadcasting news mixed with adverts, these advertisings can include the rink shop, the next high profile match or even the special deals at the fast food cafe.

The author is the leading manufacturer of a range of LCD enclosure, their range of LCD enclosures offer all the protection needed for outdoor use.

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Outdoor Digital Signage – Abu Dhabi Grand Prix

Last weekend saw the second prix that Abu Dhabi hosted, this year though there has been a massive increase in the exploit of digital marketing, some indoors and some outdoor digital signage.

There are several uses of digital signage used from within the surrounding hotels to the pit lanes, so let us look at them and see how dynamic marketing is being exploited.

Resort – Dynamic Signage.

In a hotel or resort, most of the dynamic signage is installed indoors in the buildings, ranging from LCD advertising displays promoting what is on the menu at the restaurants to digital posters promoting what is accessible from the hotel shop or room service.

In the bars a variety of digital posters are used to advertise the beverages on offer to possible buyers, for guest information much larger screens can be used that are a floor standing LCD poster, these run on the same built in ads player. Now these are utilized for displaying when the race starts, when the courtesy buses are departing to get visitors to the race in plenty of time.

Grand Prix – Digital Signage.

Then when you get to the arena and enter the focal gates, you are met with big LCD TVs that are housed in shielding LCD enclosures; these offer the protection from the high temperatures through a small air conditioning unit that is managed by the audio visual manager for the location. In the pit lanes little screens around 32 inch in size, these show all the positions of the drivers, so that at a glance the pit crew can see straight away who is coming in for a tire change or top up of fuel.

This is a standard example of both indoor and outdoor dynamic signage working together and the hardware used is relatively simple to use even for new people in digital signage. Let us look at the technology used.

Digital Poster and Digital Menu Board.

Both pieces of equipment comprise of a LCD display that can be located in either landscape or portrait position, both units have a built in campaign player that work on a memory card and the size of campaigns are only dictated by how many you can get on an 8GB card.

Media formats supported are JPEG, MPEG1, MPEG2, AVI and MP3, giving the user total control over their advertising project.

The advantage is these units are affordable and an easy move for anyone who has never used dynamic marketing before.

The free standing LCD display uses the same equipment as the digital poster, but is based into a free standing steel unit.

Outdoor LCD enclosure.

These are created from steel and watertight to prevent water ingress, they save from harm the marketing hardware from the weather and potential vandal assaults, permitting integrators to use standard hardware designed for indoor use, outdoors at a much more cost effective price. As the dedicated outdoor digital signage equipment is very expensive.

Over the past 19 years the writer has made a range of digital outdoor signage protective enclosures and founded LCD Enclosure Global who are the leading manufacturer of LCD monitor enclosures, they also offer anti vandal LCD enclosures that provides all the protection and security needed for outdoor use.

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All Modern Day Electronic Devices are Equipped with Efficient Flexible Circuit Boards

Printed circuit board, also known as PCB, is a thin metal plate that consists of chips and other electronic components. The manufacturing of these devices is very critical as it is implemented in all industries and manufacturing companies for variegated purposes. In this modern age, we find them being used in applications like computers, controller boards, expansion boards, network interface and other sectors where the need of cards is totally indispensable.

PCBs are classified into a few types namely, flexible circuit boards, SMT (Surface Mount Technology), and flexible printed circuit. However, the significance and operational use of these circuit boards in the electronics industry cannot be ignored. These assemblies are highly flexible and offer high performance capacity.

Flexible electronics assembly, also commonly referred to as flex circuit assembly, is a unit with an interconnection of electronic circuits. These assemblies are a highly delicate sum of numerous circuit interlayers that are utilized in a wide range of both, small and large scale electronic devices.

Technology and Features of Flexible Printed Circuit Boards

There are a number of basic hard-core material elements that constitute a flexible circuit. They are namely electrical conductors (circuit traces), dielectric substrate film (base material), protective finish (cover coat) and adhesives to bond all the materials together. All these materials comprise one circuit board. The technology incorporated in the mounting of the electronic components involves flexible and durable substrate platforms such as circuit base film or polyimide. These circuits are equipped with electrical and optical components as well. These components have gained a lot of popularity since the scope of optoelectronics has widely spread in the industry. More and more industries are utilizing this technology in various applications. However, in such situations flex circuits are assembled with prefabricated optical fibers.

In addition, these boards are typically quite flexible, light in weight, slim and compact with plenty of wires. Flex boards are made up of excellent quality material and can be three dimensionally wired. They can also be twisted, turned or reshaped to fit any available space. Also, the functionality and quality of these boards is differentiated by the performance they deliver. The intricate nature of these circuits and the supreme electrical-connection density that can be achieved through them offer substantial cost savings, space, and weight over the conventional rigid printed circuit boards and wire harnesses.

Today, as we are surrounded in a highly advanced world full of electronics and improved technologies, flexible circuits has become the nitty-gritty of electrical interconnectivity. Their use in the world of electronics is not limited In fact because of features like compatibility and lightweight, they are easily deployed in industrial, medical, engineering, and scientific applications for variegated purposes. They are also used as connectors in applications where space savings, hand wiring, and flexibility is much needed.

I am writing about the latest in technologies and mechanisms in usage has been my forte over the last few years. Follow my write ups to know about the latest in technologies and mechanisms with electronics goods in this season for one. This fall flexible circuit boards, immersion water heaters are very much in demand among the technical and mechanical industries across the world. Keep yourself updated on these products exclusively from USA.

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Common Packages for Digital signage in Retail

 

Digital signage in retail is of utmost demand everywhere around the world. Advertising has changed its mode from the printing medium to the world of interactive communication and visual. Concept for most of us has only been billboards and flyers. Interactive medium has been television. However, the display modes and communication medium is changing large by the incorporation of the digital signage in retail.

 

The media work and the designs for the digital signage are quite huge. There is a whole lot of research, which is necessary against each of the messages that are put up and the content which is formulated for the business. If someone is managing any establishment and is looking forward to going forward with the use of digital signage for their business, then these are the following packages available for them –

 

1) The most basic solution is incorporating a media player, which would load the images and videos of the advertisement into the system. This can be done by means of an USB drive. The mass storage device is plugged into the media player which manages the display of the messages onto the signage.

 

2)  There are some media players which allow the user to display images and mix of videos over on the presentation and also alongside upload exciting presentations, from the web. This type of players is usually hooked onto the internet. They are connected to the internet by using standard Ethernet port. Using this type of media player is actually quite beneficial for the user because the change of the presentation is types within the computer.

 

3) Some of the media player allows the user to do all of the above and also keep control of the devices that are linked with the original account. As such, this type of media player is able to handle various forms and formats of video within a single screen. It is possible to roll and scroll. Over and above, it is also possible to upload weather updates and customize the image slides.

 

For most of the digital signage in retail that are in use, the display screen allows landscape display of images. Side by side, one can also display the images in portrait style. LCD screens are the most sought after in this regard. If the budget is not tight one can go for HD LCDs, AdPod, StagePod, VisPod, touch screens and others are some of the common high tech digital signage in use.

 

It is possible to use them constantly and enjoy the various benefits out of them. The systems are built in such a way so that it can take on and withstand the constant wear and tear present outdoor. Consumer settings have specific warranty period with them. Before choosing the retailer from where to buy, it is necessary to run a check on their background. If they are in this business of designer signage for long and you have heard about them from close friends, then there is no suitable choice than them.

 

Resus offer forward thinking advertising solutions in the Digital signage market place. http://www.resusdigitalsignage.com

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Using Electronic Sign Boards to Attract Guests to High Value Menu Items

 

Electronic Sign Boards Are Affordable to Implement – that’s the mainstay of the consideration for business owners that want to attract more targeted traffic to their establishment. The more that people know about your place of business, the more often that they will frequent it; hence the entire purpose of advertising to begin with. In par with this notion is the “attraction” factor. Consider the impact of high definition and high resolution, beautiful and eye-catching imagery on electronic sign boards serving to spark interest in key prospects that could be visiting your business or restaurant, as opposed to the “regular” place they always go to next door.

 

Electronic Sign Boards Can Pay Off Big Time in a Short Period of Time

Bottom line versus return on investment is always an important consideration in the competitive business world of today. So taking that into account, think about how many sales that you will generate with electronic sign boards – or even just one sign board. For most businesses, they would only need to drive a few sales before paying for the costs that are associated with their sign boards (the initial investment). And for restaurants that could be using them daily in their business, such advertising methods generate ongoing user awareness and pique patron interest, which ultimately drives more sales, and continuously.

 

Guests Notice/Remember Restaurants with Electronic Sign Boards

The electronic sign boards of the present day are not just for placing ads on billboards or usage in the popular convention formula any longer. There are countless restaurants worldwide that rely upon electronic sign boards to help display their menu better for their guests. Even for classy, five-star eateries where they want everything to be as finely presented as possible, a coyly placed electronic sign board can feature scrolling daily specials, announcements, events and so forth; they are also ideal for banquet placement and wedding reception dinners, etc.

 

Gaining Key Traffic from Proper Placement Nets Positive Return on Investment

Consider this: which business do you think that guests will remember more: the one that has catchy electronic sign boards that advertise their specials and events; or the one that uses the old whiteboard out front? Smartphones and tablet computers are enjoying immense popularity because they are technologically enhanced, easy and fun to use, and information rich. With strategically placed electronic sign boards in and around – or out front – of your business, you could be attracting more key prospects from your direct target demographic; which ultimately equates to a sizable influx in business.

Bob smith is talking over electronic sign boards for effective advertisement. He is sharing this article to let people know about the uses and purpose of digital signage and electronic signs board

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Telephone Message On Hold A Sure Way To Success

Are you looking out for some techniques by which you could get please your callers? Telephone message on hold service is certainly one of the latest techniques for promoting your organization. This can be an extremely beneficial technique by which you may avail a lot of business advantages once you set up this feature into your company telephone calls. A few of the plus points of availing this facility are described here. Just have a look at them after which you may figure out whether or not you must choose the message on hold services to promote your organization.

1. Make your clients happy.

The most basic as well as crucial principle in every business is to satisfy your clients by means of your services. Make a great impact on the clients by just using telephone message on hold. It’s really vital that the clients have a very decent impression of you right after holding up the phone call. Furthermore your clients wont mind contacting you frequently simply because they won’t find it boring even if they are kept on hold for a while. These types of sales messages will entertain them while they wait for you to get back to them.

2. It’s going to serve your dual functions.
Whenever your customers call up for some information or explanation they’ll know a lot more about you as well as your organization with the aid of message on hold services.

3. Make use of your precious business time effectively through the help of telephone message on hold services.

Rather than squandering the moment on hold and allowing it to be wasted you may use it in a much more creative and lucrative way for earning more business. You can easily achieve this with telephone message on hold services.

4. Hang up ups could be costly some times that may not be liked by your clients.

Moreover it could also be exhausting and monotonous. Instead of this if you offer them with great telephone messages on hold, probably your clients can get amused and they may not mind your costly hang ups.

5. Encourage them to contact you once more and thereby you’re able to do far better business and much more sales and profits.
Furthermore they’re going to help other individuals learn about this as well. This will likely attract additional potential clients that are vital for your organization to grow.

The Message on hold provides professional Message on hold services and you can rely on their experience to help you with various Telephone message on hold related services as well.

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Outdoor Digital Signage – Abu Dhabi Grand prix

Of late we saw Abu Dhabi hosting their subsequent Formula 1 Grand Prix, over the last year since their first race the use of dynamic signage has increased both inside and outdoors.

Electronic marketing has been used every where from the pit lane to the area resorts, now let us look at how and where dynamic marketing is being rolled out.

Hotel – Electronic Marketing.
Here the bulk of signage equipment is rolled out within the places to stay, these range from LCD advertising screens and digital menu boards for small marketing techniques. For example the digital menu board is utilized to show the menu in a high definition environment with mouth water starters, main courses and deserts.

Digital posters are utilized to promote the cocktails of the hour in the reception and bar areas to visitors and guests. They have a mix of data for their guests such as breakfast times and checkout times on much larger free standing digital poster, these have the matching ad player as the wall mounted units and also inform visitors when the bus leaves for the race tack, so no one misses the free bus to the track..

Grand Prix – Digital Signage.
Then when you get to the arena and enter the main gates, you are met with massive LCD monitors that are housed in protective LCD enclosures; these offer the defense from the high temperatures through a small air conditioning unit that is managed by the audio visual administrator for the location. In the pit lanes small screens around 32 inch in size, these show all the positions of the drivers, so that at a look  the pit crew can see at once who is coming in for a tire change or top up of fuel.

This is a standard example of both indoor and outdoor dynamic marketing working together and the hardware used is relatively simple to use even for new people in digital signage. Let us look at the systems used.

Digital Poster and Digital Menu Board.

Both types of devices comprise of a LCD display that can be placed in either landscape or portrait position, both units have a built in ads player that work on a memory card and the size of campaigns are only dictated by how many you can get on an 8GB card.

Media formats supported are JPEG, MPEG1, MPEG2, AVI and MP3, giving the user maximum control over their marketing campaign.

The advantage is these units are cost effective and an easy transition for anyone who has never used digital marketing before.

The free standing LCD poster uses the same equipment as the digital poster, but is based into a floor standing steel unit.

Out-of-doors LCD enclosure.
These are created from steel and sealed to avoid water ingress, they safeguard the advertising hardware from the weather and potential vandal assaults, allowing integrators to use standard hardware designed for inside use, outdoors at a much more affordable price. As the dedicated outdoor digital signage equipment is extremely costly.

Over the past 20 years the author has developed a range of outdoor digital signage protective enclosures and founded LCD Enclosure Global who are the leading manufacturer of LCD monitor enclosures, they also offer anti vandal LCD enclosures that provides all the protection and security needed for outdoor use.