Interactive Agency Gives New Digital Voice to Ohio Public Relations Professionals

Columbus, OH (PRWEB) October 28, 2011

Oxiem Interactive announces the launch of a new website for the Central Ohio Chapter of the Public Relations Society of America (PRSA), http://www.prsacentralohio.org. Powerful web features combined with an elegant web design give Central Ohio PRSA an effective communication channel to promote leadership and innovation in the public relations industry.

Using interactive website features, users can easily locate information about upcoming PRSA events, view and post jobs and sign up for volunteer and educational opportunities.

Additional site features include:

Searchable Membership Directory – Organization members can log in to their own personalized accounts and update a comprehensive profile of personal information, which automatically flows into a members-only searchable directory with custom display options.

WordPress Blog – An integrated blog seamlessly combines multiple platforms.

Social Media Connect Page –Social media channels converge in one, streamlined access point, where the latest posts flow and display automatically. A unique bulletin board design displays most recent Central Ohio PRSA Facebook, Twitter, Flickr, Blog and YouTube posts.

Tabbed Footer Feature – A powerful footer dynamically displays most recent news and upcoming events. Clicking through footer tabs also reveals organization Facebook, Flickr and Twitter feeds.

“Our new site, combined with the collective energy of Central Ohio’s industry thought-leaders, will drive an ongoing discussion about public relations and the challenges our members are meeting each day as professionals and members of PRSA,” said Todd Bailey, president of PRSA Central Ohio. “The site offers a platform for serving our 400 members and for encouraging a broader community discussion about the future of our great profession.”

The new website is the centerpiece of a comprehensive digital marketing package Oxiem tailored for Central Ohio PRSA, which also features a matching e-mail template, YouTube channel and Event Brite system for event registration. “Central Ohio PRSA has been an excellent partner,” said Billy Fischer, Director of Business Development for Oxiem. “We were proud to work with this leader in public relations to pair the newest technology with proven marketing principles. The result is an effective online voice to communicate with Ohio public relations professionals.”

About the Central Ohio Chapter of PRSA

The mission of the Central Ohio Chapter of PRSA is to elevate the relevance and importance of public relations to opinion leaders, the media, employers and the public by effectively applying the social behavioral and communications sciences. The chapter supports members in their efforts to offer strategically relevant and effective counsel to employers and clients. Visit Central Ohio PRSA on the web at http://www.prsacentralohio.org.

About Oxiem Interactive

Oxiem brings a fresh approach to effective web marketing for companies large and small. By combining high-performance websites, effective search marketing programs, social networking and interactive flash media, Oxiem takes e-marketing to a whole new level. Visit http://www.oxiem.com.

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Award-Winning Digital Design Agency Launches Website Service for Schools and Colleges

Colchester, Essex (PRWEB UK) 24 July 2014

Surprisingly, it is not just teenagers who are computer savvy. New data from Futuresource Consulting shows that 44% of British children aged between three and 12 now own a tablet, with 30% of the infant age age of three to four.


As we move up in age, the smartphone becomes the instrument of choice and we see 25% of every nine to ten years have one, to 46% for 11-12 years. By the time we reach 16 to 24 years, the proportion of owning a smartphone is 77%, with the average consumer in the UK now have 5.4 mobile devices.


There is a clear message here for the education sector: the commitment of paper is a thing of the past, and if you want to reach and connect with your audience, digital communications are the way forward and your website is an important investment <. / P>

According to Alex Ward, head of digital awards at Zero above, the technology agency of web design is at its best when they are well planned. “The key to doing it right is to focus on users,” says Alex. “It is very important to engage at all levels, students, parents, staff and the wider bodies.”


“What public Age, gender and cultural diversity play an important role in determining the type of interaction that you design to make the initial research to get it right is extremely important;?. Technology can do almost anything, but if your users are not engaged, it’s a waste of time. ”


With the increasing constraints on resources in the education sector, being able to automate tasks and create paperless information flow can be useful in the search for the profitability of a website. Having forms online for download, the real-time creation of new ads and display event calendars, key information and online calendars and manage payments online can save valuable resources such as time of administration, paper and printing and relieves the issue of lost forms.


In the broader context, a can do much more, as Alex explains well designed: “Technically, you can do almost anything, managing payments line for meals and school activities to create online forums and portals interactive assignments. School announcements can be made via the website and delivered via email, MMS and SMS, with real-time monitoring on messages received and actioned. “

It has a great concern for the safety of interactive websites in the education sector and Alex says it’s an important part of the initial planning. “Access is critical, so we expect different levels of access and overall safety in the initial planning stages. Along with the visible presence on the Web, we can add multiple layers of security for personnel access, online payments and restricted documents. We use safeguards incredibly resilient that offer a lot of strengthening the security of a locked cabinet in the school office. “


For more information on a website for your nursery, school or college contacts above zero on 01787 267 949 or visit http://www.zeroabove.co.uk .


About Zero above:

Zero above is a multi-award winning sustainable design agency based in Essex which was balanced in carbon since its inception two and a half years ago. Established by its working partners, each sharing a vision for sustainable business, the agency offers comprehensive services for the brand and marketing strategy, digital marketing, design and printing, web design and development, exposure and signage, and of course the mobile application development.


Zero above approaches each project as a unique work for its clients, and with the skills, commitment and experience of the team, they are able to offer a multidisciplinary service designed to provide excellent results each time.


“We call Develop-Design-Deliver -., We can offer you the entire process from beginning to end, or any stage of isolation to suit your needs”

Visit http: // www. zeroabove.co.uk tweetszeroabove or for more information.


Surveillance carbon App (CMA):

This innovative marketing tool has been developed by zero above to create something completely unique that no other agency had done before, while at the same time spreading their sustainable business philosophy through United Kingdom.


In the philosophy of “simple adult could use it to hire someone wants”, the application allows businesses of all shapes and sizes to monitor and improve their carbon footprint. This in turn will help to:

Improving efficiency and streamlining processes
Gain a competitive advantage
Risk management and responsibility and compliance with environmental legislation
Attract socially responsible investment
Improve communication with employees, customers, investors, regulators and other
Reducing emissions and reducing costs

Quick and easy to use, monitoring carbon App focuses on the three key areas of home, work, and travel, while providing useful tips on improve your carbon footprint. After verifying your energy consumption, you can track how you are doing and even share via Facebook, Twitter and LinkedIn.


Download track carbon App through the Apple App Store or Android Marketplace, or visit http://www.zeroabove.co.uk for more information.


(1) http://www.ons.gov.uk/ons/dcp171778_322713.pdf

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Online media research agency DigitalMR forms partnership with leading Italian healthcare communications specialists Brandnew Marketing Communications

London (PRWEB UK) 25 September 2012

Social media research experts DigitalMR have formed a new partnership with Brandnew Marketing Communications (BNMC), the Italian health and well being marketing specialists.

BNMC, will work in partnership with UK based DigitalMR, developing the latest online marketing and research solutions, to create more effective health & wellbeing marketing communication campaigns.

Using consumer feedback from innovative online research methodologies the partnership will seek to identify areas for improving customer engagement and driving online advocacy. A core feature of the partnership will be to develop solutions with the specific requirements of pharma and healthcare clients in mind.

BNMC, which has offices in Rome and Milan, will be official distributor of DigitalMR platforms and solutions to the pharma and healthcare categories in Italy.

Letizia Affinito, founder and MD of BNMC said, “This partnership will allow us to create marketing communications in a new way, using insights to improve customer engagement and amplify positive word of mouth thus creating more effective campaigns for our clients.”

DigitalMR founder and Group MD, Michalis Michael, said “Next generation market research is about co-creating among brand and product advocates, working in partnership with marketing to produce optimised communications campaigns.”

Contact

Michalis A. Michael

mmichael(at)digital-mr(dot)com,

tel: +44 751 571 0370

http://www.digital-mr.com


Letizia Affinito

laffinito(at)brandnewmc(dot)com

tel: +39 06 95061569

http://www.brandnewmc.com/company/letizia.html

About DigitalMR

DigitalMR understands what people think and feel when they share views online. It is a specialist agency which provides a holistic approach to web based market research. It specialises in utilising social media research, especially active web-listening, and online communities to enhance its business consulting approach.

The agency has pioneered new methods in online focus groups alongside tools such as video diaries, bulletin boards and online ethnography. DigitalMR is headed by founder and MD, Michalis Michael and has presence in London UK, Nicosia Cyprus, Warsaw Poland and Columbus Ohio, in the US.

About Brandnew MC

Brandnew MC stands out in the Italian landscape for its innovative business model.

The value proposition of BNMC is based on three fundamental pillars:

    Integration of the three key competencies for success in the evolving healthcare scenario in Italy: market access, innovation, and digital technologies
    “Leverage” of international resources through strategic alliances and partnerships
    Mastery and strategic understanding of new digital technologies/social media and how to use them. BNMC has pioneered new formats to develop and deliver webinar programs, executive workshops and crowdsourcing/open innovation projects.

BNMC is headed by founder and MD Letizia Affinito and has offices in Milan and Rome.