Tag Archives: creating

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Creating user-friendly HOA websites

HOA websites are the best ways of digital marketing especially for all those home owners’ association members who try to create a single web-building platform for their communities. The rental and financial policies, checking of balances, financial transactions among the home owning authorities and members and also the dates of form submissions, membership facilities and product descriptions are also shared on the community portals of these websites.

Features of the home owner’s association websites area as follows:

* They provide a centralized website service, and their server is centrally connected

* They provide you very good marketing strategies at affordable rates

* A good HOA Website also keep the home owning association members updated about the current market rates, current administrative and legal transactions, and also the audit reports of the association

* They provide separate directory for the documents, and separate list and category of the home owners for residential and for commercial purposes

* The website builders also help to create the special schedules which will facilitate the home owners’ organization, and they have a specific date calendar for the members

* For the club members and the resident polling page, the website builders can make special web designs, and the pages can display which member has won and which member has received less votes

* The prices are usually affordable to most of the users, and they can easily avail the home owners’ page for getting attractive rebates on special packages, or getting two or three page extra for the website

* Good website builders also give the users a chance to modify their rates, and bid for their best rates through their website control panels

The interesting news about the community life:

HOA web site creates special pages for uploading all the interesting and amazing news articles, feedbacks, and community facts and showing them to all those members who log n to a particular HOA website. The social benefits of the community feeling can also be shared through YouTube videos, or through the articulation of some words or comments on the website’s social forum pages.

They also have message display boards, club and skill pages and also special allotments for linking international partners, or the home owners from other countries, and sharing important facts and information with them. Moreover, the web page version of the association can also be accessed in other countries, while travelling, and they can also be uploaded in Smartphones, or in Android phones.

HOA web site creates special pages for uploading all the interesting and amazing news articles, feedbacks, and community facts and showing them to all those members who log n to a particular HOA website. You can get more information through instapage.org.
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Creating powerful content for outdoor Digital signage

Today, digital signage with powerful digital signage content and attractive graphics has taken over the world of advertising. Companies, both small and large, are increasingly using this medium for catching the attention of audience and improving sales. Until now, digital signage was predominantly used only indoors.

Advertising on outdoor digital signage gained in prominence recently and many companies today realize the effectiveness of this strategy. With powerful and creative content and attractive graphics, outdoor digital signage has the potential to take businesses to great heights. An added advantage is that since the content is played through a computerized system, there is no limit to the variation in the content and scheduling, based on feedback.

As compared to indoor signage, outdoor signage offers enhanced 24 hour visibility. However, there are certain unique challenges that have to be dealt with as you place the LCD or plasma screens in outdoor locations. Another aspect to remember is that the outdoor signage content has to be extremely attractive and powerful as compared to conventional content usually displayed indoors.

Digital screens placed outdoors are viewed by a passing crowd as compared to the indoor screens that are viewed from a stationary location. Passersby may be walking briskly or may be traveling in a fast moving vehicle. The outdoor signage must therefore contain content that is powerful enough to catch their attention, send information or message in just a split second. Combining static and dynamic images captures viewer’s attention which is one of the best advantages of digital signage.

Here are a few digital signage content tips for outdoor locations –

Ensure that the advertisement is not crowded with a lot of information. It is a good idea designing powerful key elements. With just a brief glance, viewers must be able to receive the message you are promoting. 
Another factor that governs the effectiveness of outdoor digital signage is the ambient lighting. In order to ensure that the content can be viewed with clarity under any lighting condition during the day or night, the lighting and angle of the screen must be worked on precisely.
It is recommended to use graphics and moving images as sparingly as possible. Digital signage is not a TV and most people do not have the time to stand around looking at it. If you do have transitions and moving images make sure there is a focal point where you can draw the attention of viewers. This stationary key point should be the main message you are promoting.
Do not draw attention away from the main message with complicated fonts. Use fonts sparingly and do not use more than a couple of them. Try not to mix fonts as uniformity is important to capture attention.

.  signage content should not all be in caps. Shape of the word must be clearly legible to people to ensure  that they are able to read it well at a glance. It is a good idea therefore to use both upper and lower case lettering.

Use colors sparingly too. Choose colors that complement each other well.
 Test the content before you display it. Ask for people’s opinion and fine tune the content for maximum effect.

In today’s world where signages are jostling for attention, it pays to give deep attention to creating a display which grabs attention and has a lasting impact on the viewer’s minds.

 

 

Resus offer forward thinking advertising solutions in the Digital signage market place. http://www.resusdigitalsignage.com

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Creating the Right Outdoor Digital Signage Content

Ask anybody involved with digital signage and they will tell you content is king. Okay, there is danger of this becoming a cliché but as the purpose of all advertising and information screens is to display content, then in the case of digital out of home (Dooh) it is truly is the most important aspect.

Creating content for digital signage is an art in itself and while many people assume that generating the subject matter for a digital screen is just like creating a Power Point presentation. This, however, is fairly misguided. Presentations are watched by captivated audiences in meeting rooms while digital signage has to work to get noticed, the content has to literally jump out and grab people’s attention otherwise it does not get viewed.

And with outdoor digital signage things can become even more complicated. Outdoor content has to contend with bright sunlight, dreary days and be even more noticeable as people often have virtual blinkers on when walking in outdoor locations and can end up ignoring the street advertising.

To ensure you are generating lively, engaging and eye-catching content of outdoor digital signage, here are five tips to keep you on the right track:

Never crowd an advert with too much information and text. Remember that digital signage gets viewed for perhaps two or three seconds – less with outdoor digital signage – so the message should be got across in just a brief glance.
Don’t overload the content with too many different fonts or colours. Use two main colours, preferably linked to your brand and choose just a couple of fonts, perhaps one for headline and one for body copy. Never use all caps as people need to see the shapes of words to comprehend them (particularly if the content is only glanced at).
Ensure you are aware of the technology you are using, and in particular ensuring you are aware of the screen size and aspect ratio otherwise the content could disappear off the side of the display.
Remember the content is for outdoor digital signage and not TV – limit the moving images that are used and keep things simple and concise. Maximise any transitions or length of adverts to just a few seconds.
With outdoor digital signage content that was designed for an indoor screen can look completely different when used on an outdoor screen. Outdoor displays have to cope with bright sunlight which can affect how colours and images look. Always test any outdoor content before you go live with it.

Richard N Williams is a technical author and a specialist in the digital signage industry helping to develop outdoor digital signage and protection for plasmas. Please visit us for more information about LCD Enclosures or other digital signage solutions.

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Atom announces company headquarters in Durham City creating 400 jobs

Atom announces company headquarters in Durham City creating 400 jobs
The team behind Atom – the challenger bank that is designed for digital – has decided to headquarter the company in Durham City. The business will create … Anthony Thomson, chairman of the Atom Board, said: “This is a great step forward for Atom …
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Meet Data for Good, the Hacker News for showing off your world-changing data …
VentureBeat is gathering the best and brightest in modern digital marketing to help declutter the landscape, simplify the functions, clarify the goals, and point the way to success. Get the full scoop here, and register by Friday to … The first step …
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