Just Published: A Game-Changing Book By Justin Ryan is Set to Disrupt the Digital Signage Industry by Finally Opening the Door for Traditional Sign Businesses

New York, New York (PRWEB) August 13, 2014

Digital Signage Power is a groundbreaking book that is designed with the traditional sign business owner in mind. Digital Signage Power, a new book written by Justin Ryan along with industry leaders and visionaries is already helping transform the way that digital signage is implemented across the world. Unlike other books written about digital signage, Digital Signage Power was written for sign businesses in mind and is a one-stop learning resource that quickly educates readers about the hardware, software, and business benefits of the technology.

Presently, the industry has a very high barrier to entry as newcomers have incredibly few options for education. With the explosive growth demand that the digital signage industry is forecasting, a skilled workforce is crucial to keep up with the demand. “My book addresses this issue so that the sign industry can quickly gain knowledge of and experience digital signage. It is almost as if the entire signage industry has been excluded from the digital signage revolution. The whole purpose for writing the book was to change the way digital signage was seen by a very capable and talented industry,” says Ryan.

About the Author

Justin is a technology industry veteran with more than 18 years’ experience and he is also a Digital Signage Certified Expert. As the designer of a digital signage infrastructure for a global retail banking system in 2008, Justin understands the challenges with digital signage implementations. After learning that the sign industry lacked a high quality learning resource that was vendor independent, he consulted with sign industry experts on writing this book.

The book is available in Paperback, Amazon Kindle, PDF, and Apple iTunes bookstore. For more information about the book and to purchase a copy, visit http://www.digitalsignagepower.com.







Gamification finally recognised by tech analysts

London, England (PRWEB UK) 22 May 2013

At the Ovum Industries Conference 2013 last week, DigitalMR – an online market research specialist – was announced as the winner of the ‘On The Radar’ award for ‘Best Implementation of Enterprise Gamification’ through the use of its ‘eCommunities’ platform.

Gamification is ‘the use of game thinking and game mechanics (such as digital badges, points, achievements) in a non-game context in order to engage users and solve problems.’

eCommunities uses gamification to enhance its private online communities experience for improved online market research and co-creation.

Carter Lusher -Research Fellow & Ovum’s Chief Analyst for gamification- who also presented this award had this to say about eCommunities is: ‘an excellent example of how gamification can deliver direct business value. e.g. reduced member attrition from 30% to 3-5% and thus reduced costs. The project has provided valuable business insights into the relative importance of intrinsic and extrinsic motivation. Although an external customer-facing scenario, there are useful insights to be gained for internal applications as well.’

Another reason for winning this award was that Ovum was immensely impressed with the fact that the eCommunities platform is completely built in-house. Pictured on the right is Christos Aniftos – Digital Systems Director and creator of the eCommunities platform said ‘this is a great honour and a confirmation that we are on the right track with our software platforms; the fact that DigitalMR is an early-stage company makes the win of this award even more significant for us’.

Accepting this award on behalf of DigitalMR was online Research Director Ivana Mujic who said: ‘eCommunities has been a very helpful platform in our efforts to extract consumer insights for our clients.’

Other winners of the night included Pearson – the parent company of The Financial Times and Penguin – and Desire2learn.

Contact:

Michalis A. Michael

mmichael(at)digital-mr(dot)com

Tel: +44 203 176 6800

http://www.digital-mr.com

About DigitalMR

DigitalMR understands what people think and feel when they share views online. It is a specialist company which provides a holistic approach to web based market research. It specialises in utilising social media research, especially active web-listening, and private online communities to enhance its business consulting approach.

DigitalMR has pioneered new methods in online focus groups alongside tools such as video diaries, bulletin boards and online ethnography. DigitalMR is headed by founder and CEO, Michalis Michael and has presence in London UK, Nicosia Cyprus, Warsaw Poland, Italy, the US and Turkey.