Tag Archives: Makes

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Electronic Cigarette Intl Group Ltd (OTCMKTS:ECIG) Makes A Strong Bounce

Electronic Cigarette Intl Group Ltd (OTCMKTS:ECIG) Makes A Strong Bounce
Yesterday's session began relatively calm for Electronic Cigarette Intl Group Ltd (OTCMKTS:ECIG, ECIG message board) with the company's stock sitting flat at $ 0.245. Then the ticker made a sharp jump upwards and in a matter of minutes spiked to a high …
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State ends push to elect Bogaerts to All-Star team
Charlie Baker had tweeted his support with the message "Love that @MassDOT is on board with supporting Xander Bogaerts," the signs appear to be somewhat at odds with federal regulations for the permissible use for electronic highway message boards.
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Towns, villages push back against signs of the tim
If he's heard it once, Michael Yost has heard the lament a hundred times. “We don't want our town to look like Las Vegas.” Digital signs, or electronic moving message boards, are popping up almost everywhere. “People love them. It's the way the future …
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In A Digital World, Paper Makes Its Case

In A Digital World, Paper Makes Its Case
One shows a boy's first day of kindergarten on a bulletin board, with photos from the day, stickers, juice boxes, tissues and hand-drawn pictures. “The first day of kindergarten (made possible with paper and packaging),” reads the headline. The video …
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How To Be Unstoppable: Sean Baker and the Digital Filmmak | Indiewire
Flying the flag of the Dogme 95 movement, these filmmakers proved that films shot on inexpensive digital video cameras could succeed at the world's most important film festival. The barriers to entering the world of independent filmmaking had … (NOTE …
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Flooding victims targeted by thieves
A community bulletin board is how information among the Cedar Oaks Mesa community used to be shared. But now there's a digital version, the Wimberley flooding Facebook group, where neighbors watch out for neighbors. "There's a lot of community," said …
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Michalis Michael of DigitalMR – makes final shortlist for the 2011 NGMR Disruptive Innovation Awards

London, UK (PRWEB) October 29, 2011

Ahead of The Market Research Event (TMRE), the Next Gen Market Research board has announced its shortlist of finalists among the 10 individuals and 15 companies for its 2011 NGMR Disruptive Innovation Awards. (Click here to view the article)

Michalis Michael, founder & managing director of DigitalMR was named as a finalist among individuals who have demonstrated a pioneering approach to innovation within market research. The winners will be announced at the Award Ceremony during The Market Research Event, on the 8th of November.

About DigitalMR

DigitalMR is a specialist agency which provides a holistic approach to web based market research. It specialises in utilising social media research and sophisticated technology platforms to enhance its business consulting approach. DigitalMR combines Active Web Listening and Private Online Communities for co-creation with traditional online research techniques to help companies listen to, understand and engage with their customers.

It’s solutions also include ad-hoc quantitative and qualitative research online, with expertise in customer segmentation, customer loyalty, online focus groups, video diaries, bulletin boards and online ethnography.

The agency operates in affiliation with international market research company MASMI and has offices in London, UK; Nicosia, Cyprus, and Columbus, Ohio, in the US.

About Michalis Michael

Michalis Michael is the founder and Managing Director of London and Nicosia headquartered DigitalMR Ltd, the first holistic Digital Market Research Specialist. His particular expertise entails social media research and marketing strategy.

Primarily focusing on social media research, Michalis has worked with numerous blue chip multinational corporations at headquarters, regional and local country levels, including P&G, Nestle, Coca Cola, Novartis, Citigroup and Saxo Bank. Michalis has extensive experience in financial services, FMCG, retail, healthcare, telecoms and automotive industries.

Michalis is an active member of the Young Presidents Organization (YPO) and received their International Legacy Award in 2005. He also sits on the YPO International Education Committee. He is a member of the board of Mentoring AG, a Greek consulting company, and MASMI UK, a multinational research organisation.

An aerospace engineer by academic background, Michalis has been in marketing research consulting since 1991. He has lived and worked in numerous countries since then, including the Middle East, Central & Eastern Europe, Germany, USA and now in the UK. He received his business training at Harvard Business School and London Business School.

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Bonfire Labs :30 Spot for RICOH THETA 360 Makes Heads Spin During Womens British Open

San Francisco, CA (PRWEB) July 17, 2014

Creative content agency Bonfire Labs’ new :30 television spot, “Beauty Is All Around,” created for RICOH THETA 360˚ camera, made its U.S. debut this past weekend during the Women’s British Open on ESPN. The spot, which debuted as a digital 3-minute concept video on Sept. 5, 2013, made such an impact that Ricoh chose to take it from online to broadcast. The spot has already aired in Japan, and now begins its national American run.

The :30 spot can be viewed and embedded here: https://www.youtube.com/watch?v=_tDT6-m4BAY&feature=youtu.be.

Ricoh first approached Bonfire Labs in early 2013 to help launch their amazing new camera called the RICOH THETA, which shoots a 360˚ (spherical) image.

The agency’s assignment was to engineer a tagline, website, concept/inspirational video, and a how-to video for the worldwide launch. Working with the Ricoh product team in both the U.S. and Japan, Bonfire was challenged with introducing the product in a way that was as innovative as the product itself.

Bonfire rose to the challenge by incorporating the street appeal of freestyle public art in a 360˚ environment. Bonfire secured a large studio to provide a blank slate for acclaimed muralist, Sirron Norris, to express his art. Over a two-day period, Sirron prepped and painted the space. The process was seamlessly captured using the RICOH THETA, with the assistance of a tiny robot, the “roboTap 3000,” that Bonfire Labs created to generate a time-lapsed image capture of the artistic process.

The resulting video displayed the ease of use and visual appeal of the camera while piquing the interest of its intended target audience with cool, creative subject matter.

Starting with a live action “concept” video, the animated “how to” video and continuing with a responsive design for the micro site, Bonfire’s campaign tagline “Beauty Is All Around” informed all the creative for the launch.

“The original digital creative for this spot resonated with Ricoh’s target audience,” said Carey Crosby, Executive Producer at Bonfire Labs. “Our team worked to hard make sure the broadcast creative made as much of an impression on audiences as the longer online version did.”

The original online creative for “Beauty Is All Around” can be found at: http://www.youtube.com/watch?v=E9Q6ac5NVgU.

Credits

Client: Ricoh

Agency: Bonfire Labs

Executive Producer: Carey Crosby

Editor: Mahoko Kuramasu

Creative Director: Marcus Park

Studio: Bonfire Labs

Producer: Stephanie Hornish

ABOUT BONFIRE LABS

Bonfire Labs is a Creative Content Agency in San Francisco, enriching the value of brands by creating powerful content across all media platforms. The company boasts a unique capability, combining leadership in concept as well as project execution, with a solid foundation in technology. This results in exceptional content creation from beginning to end. Bonfire’s capabilities include ideation, brand development, live-action production, editorial, finishing, motion design, post-production, web design and digital signage. Recent clients include Google, Apple, Facebook, Ricoh, Salesforce, LinkedIn, Motorola and Meyer Sound.

http://www.bonfirelabs.com