Norfolk Premium Outlets Grand Opening

Area shoppers and tourists are invited to join the opening celebration at Norfolk Premium Outlets, Thursday and Friday, June 29-30.

Norfolk Mayor Kenneth Cooper Alexander will officially welcome the region’s newest shopping destination on Thursday, June 29 at 9:40 am. Stephen Yalof, CEO of Simon Premium Outlets and Scott Richardson, vice president development of Simon will be in attendance.

DIRECTIONS: Shoppers coming from the I-64 westbound off-ramp at Northampton Blvd should come straight down the ramp to the traffic signal. From there, turn right to access the dedicated left turn lane for Premium Outlets Blvd. Watch for posted signs.

Norfolk Premium Outlets boasts an ever-growing collection of fashion-forward labels offering daily savings of 25 to 65 percent. Visitors can expect to find dozens of sought-after outlet brands at Norfolk Premium Outlets, including Banana Republic Factory, Gap Outlet, Nike Factory Store, Steve Madden, Under Amour and more.

The Grand Opening Weekend will feature live entertainment, family festivities and prize giveaways. The highlight is a Friday night Beach Party Bash, June 30 from 7:30 PM– 9 PM. DJ Kurt and the Beach Patrol will lead a ‘60s inspired beach party, complete with dancing, beach music mixes and games, all leading up to the Beach Ball Drop at 8:30 p.m. The event will take place at the Entertainment stage near Market Hall. Following the bash, guests can look forward to the anticipated display of beach balls, released to cascade down over the crowd.

*Schedule of Events, June 29-30

Music and Entertainment
Thursday, June 29 and Friday, June 30 from 1 p.m. – 9 p.m.
Entertainment Stage near Market Hall
Guests can take a break from shopping and enjoy family-friendly performances and musical entertainment.

DJ Kurt
Throughout the day on Thursday and Friday

Mad Science: Fire & Ice
Thursday and Friday at 1 p.m.
Young scientists can see just how “hot” and “cool” science can be! Paper will disappear in a flash, carbon dioxide bubbles will pop and a special Mad Science “burp” potion will amaze children as they learn about dry ice, chemical reactions and the states of matter.

Strolling Entertainment
Thursday and Friday from 1 p.m. – 6 p.m.
Children can enjoy face painting and balloon artists throughout the center.

Mad Science Discovery Station
Thursday and Friday from 2 p.m. – 5 p.m.
Young shoppers eager to become a Junior Mad Scientist can experience fun, interactive experiments while exploring a variety of science concepts. Meet the Mad Scientists and perform some cool reactions!
Location: Near Gap Factory

The Significant Others
Thursday at 3 p.m. and Friday at 2 p.m.

BJ Griffin Duo
Thursday at 5 p.m. and Friday at 4 p.m.

10 Spot
Thursday at 7 p.m. and Friday at 6 p.m.

Prize-an-Hour Giveaways
Thursday, June 29 and Friday, June 30 from 11 a.m. – 4:55 p.m.
Entertainment Stage near Market Hall

Shoppers may register every hour to win prizes ranging from 0-0, starting at 11 a.m., near the Entertainment Stage. Five minutes before each hour, all entries will be collected for the next drawing. Beginning at 11 a.m., one winner will be announced at the top of each hour at the prize display area near the Entertainment Stage. See entry forms for complete rules and regulations.

Select stores will take part in celebrating the opening of Norfolk Premium Outlets with in-store events Thursday, June 29 – Sunday, July 2. Shoppers are encouraged to visit premiumoutlets.com/norfolk for more details.

Savvy shoppers are also encouraged to join the Simon Premium Outlets VIP Shopper Club for exclusive access to extra deals and savings. The Simon Premium Outlets VIP Shopper Club Enrollment Bar will be open Thursday – Saturday from noon – 6 p.m. near Skechers, and new VIP Shopper Club Members receive a free gift (while supplies last). Membership is free and provides access to exclusive benefits including online coupons, insider information from favorite brands, sales and event updates, special offers and more.

Norfolk Premium Outlets will host extended hours throughout the opening weekend from 10 a.m. – 10 p.m. Thursday, June 29 – Saturday, July 1 and from 10 a.m. – 9 p.m. on Sunday, July 2.

More information about Norfolk Premium Outlets www.premiumoutlets.com/norfolk
Facebook at @NorfolkPremiumOutlets, Twitter at @NorfolkPO and Instagram at @NorfolkPO. Share your favorite moments using hashtag #shopnorfolkpo.

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Digital signage menu boards give an edge to food outlets

backlit menu boards traditionally used by most independent delivery and fast food chains are being overshadowed by a new attractive through the menus. Digital signage is now recognized as one of the most cost effective and elegant methods for displaying menus in grocery stores throughout the world. Digital displays, which are available in small and large sizes, offer many advantages over traditional static display. Even when displaying static slides, digital displays attract more attention than the traditional signaling. This is combined with the ability to automatically show different menu slides at different times, on one screen, saving space and printing costs. The digital display also has the ability to show movement on menu boards in the form of video files that are much more attractive than static images for clients.

digital menu boards are implemented by a wide range of food outlets, Burger King at Auntie Anne. Auntie Anne’s pretzel growing franchising store currently outfitting all they UK stores with 40 “Digital Advertising Displays to upgrade current systems are the backlit menu board. Up Now they found digital signage solution to be extremely beneficial both in terms of use and return. Not only they saw improved sales and aesthetics of all places, they were also impressed with some of the features provide digital displays. James MacIsaac, Operations Manager sent his joy with the planning software included by AllSee Technologies, which allowed him to choose what he wanted to display at this time of the day, for how long. The autonomous units also have a plug and play, it was requested so that the files can be easily loaded by staff. With the attention of customers waiting in fixed solely on digital displays, it was able to handle what they were posted, and achieve its desired marketing impact.

With the benefits of the digital display eating places and costs without decreasing ceases LCD screens, it is not surprising that more rapid food chains and independent retailers are converting backlit for digital menu boards.


E-Marketing Executive – AllSee Technologies

AllSee Technologies Limited is a leading manufacturer and supplier of multimedia Digital Signage Solutions

Digital Signage Menu Boards Give An Edge To Food Outlets.

In an overcrowded fast food industry, outlets are looking for new, exciting and cost effective ways to market their products and digital signage displays are the answer.
Backlit menu boards traditionally used by most independent takeaway and fast food chains are being overshadowed by a new alluring means of displaying menus. Digital signage is now acknowledged as one of the most cost effective and stylish methods of displaying menus in food outlets all over the world. Digital displays, which are available in small and large sizes, offer numerous advantages over traditional static signage. Even when displaying static slides, digital displays attract more attention than traditional signage. This is combined with the facility to automatically show different menu slides at different times, on one screen, saving space and printing costs. Digital signage also has the capability to display movement on menu boards in the form of video files which are significantly more enticing than static images for customers.
Digital menu boards are being implemented by a wide range food outlets, from Burger King to Auntie Annes. Auntie Annes is a growing pretzel store franchise that are currently outfitting all theyre UK stores with 40 Digital Advertising Displays to upgrade from theyre current backlit menu board systems. So far they have found the digital signage solution to be extremely beneficial both in terms of usage and return. Not only have they seen improved sales and overall aesthetics of the locations, they have also been impressed with some of the features the digital displays provide. James MacIsaac, Operations Manager conveyed his delight with the scheduling software, included by AllSee Technologies, which allowed him to choose what he wanted to be displayed at what time of day, and for how long. The standalone units also have a plug and play function, this was requested so as the files can be easily loaded by staff. With the attention of the waiting customers fixed solely on the digital displays, he was able to manage what they were viewing, thus achieve his desired marketing impact.
With the advantages offered by digital signage to food outlets and the ever decreasing costs of LCD displays it is no surprise that more fast food chains, and independent retailers, are converting from backlit to digital menu boards.
In an overcrowded fast food industry, outlets are looking for new, exciting and cost effective ways to market their products and digital signage displays are the answer.
Backlit menu boards traditionally used by most independent takeaway and fast food chains are being overshadowed by a new alluring means of displaying menus. Digital signage is now acknowledged as one of the most cost effective and stylish methods of displaying menus in food outlets all over the world. Digital displays, which are available in small and large sizes, offer numerous advantages over traditional static signage. Even when displaying static slides, digital displays attract more attention than traditional signage. This is combined with the facility to automatically show different menu slides at different times, on one screen, saving space and printing costs. Digital signage also has the capability to display movement on menu boards in the form of video files which are significantly more enticing than static images for customers.
Digital menu boards are being implemented by a wide range food outlets, from Burger King to Auntie Annes. Auntie Annes is a growing pretzel store franchise that are currently outfitting all theyre UK stores with 40 Digital Advertising Displays to upgrade from theyre current backlit menu board systems. So far they have found the digital signage solution to be extremely beneficial both in terms of usage and return. Not only have they seen improved sales and overall aesthetics of the locations, they have also been impressed with some of the features the digital displays provide. James MacIsaac, Operations Manager conveyed his delight with the scheduling software, included by AllSee Technologies, which allowed him to choose what he wanted to be displayed at what time of day, and for how long. The standalone units also have a plug and play function, this was requested so as the files can be easily loaded by staff. With the attention of the waiting customers fixed solely on the digital displays, he was able to manage what they were viewing, thus achieve his desired marketing impact.
With the advantages offered by digital signage to food outlets and the ever decreasing costs of LCD displays it is no surprise that more fast food chains, and independent retailers, are converting from backlit to digital menu boards.

For more information about digital signage please visit www.allsee-tech.com