digital signage (screen is a wee bit small)
Image by franlhughes
digital signage (screen is a wee bit small)
Tag Archives: Small
Electronic Signs Turn Small Messages Into Big Business
What messages is your business eager to get out into the world? Do you want to promote your store branding? Increase sales? Encourage your current customers to come back? Appeal to new customers? Managing all of these questions is at the forefront of business minds and finding effective ways to promote these points is key to pushing your business to do its best in the market place.
Electronic Signs Provide Professionalism
With the sharp, dynamic quality of electronic media, a sure way to increase the professional look of a business is to trade up from printed signs to digital signs. With the ability to customize both the messages and the size of the media, there are options for every business and every budget.
Old school fliers, posters, and window dressings can only provide one message each. These marketing tactics date quickly when sales or promotions end, seasons change, or clientele shifts, requiring constant cash flow to update them and then labor to physically change them. Instead of putting money into these older marketing methods, using electronic marketing provides a focal point for advertising that can be changed quickly and easily, providing vibrant messages for sales, seasonal changes, and clientele shifts. All of this is accomplished while looking professional and maintaining your budget.
Smart Solutions Provide Effective Communication
Electronic signs provide effective communications for various business models.
– General Retailers – Increase sales by promoting slow moving inventory right in the store while customers are making their purchasing decisions. Tempt them with higher margin items.
– Banks – Use the time while clients wait to entertain them and inform them. Provide information on current promotions and appeal to their sense of belonging with appropriate branding.
– Gas Stations – Appeal to customers at the pumps and encourage them to enter the convenience store through electronic media. Adjust the messages according to time of day, weather, and travel trends
– Restaurants – Entice your customers with weekly promotions and daily specials. Use electronic menu boards to save space and present a dynamic, professional image.
By attracting the attention of your current clients and appealing to future clients with branding messages, electronic signs provide an eye-catching, effective communication method between the business and its customers. Businesses that use electronic marketing have discovered that this quick and appealing communication results in a noticeable increase in sales.
Cost Effective Marketing With Electronic Signs
Changeable letter boards, posters, and other marketing materials are not as cost effective as electronic media in today’s marketplace. LED screens are safer to use, do not require constant changing, and they are also significantly more energy efficient than incandescent displays. These signs attract computer savvy customers with their sleek looks and vibrant messages, but also appeal to more traditional customers with their simplicity and non-invasive marketing.
Additionally, the dropping costs of computers and LCD displays makes marketing through digital media a cost effective proposition for most businesses. Combine the cost effectiveness of purchasing the hardware with the ability to customize messages, present professional imagery, and provide appealing marketing solutions and it becomes clear why businesses of all sizes are electronic signs to promote themselves.
For more information Electronic Signs and Narrowcasting visit EK3
Signera introduces its new Signera Solo Stick
Signera introduces its new Signera Solo Stick. The stick provides a full computer in a compact size. The Solo will also allow customers to utilize Signera’s existing easy-to-use interface in a single module application. The stick is built on Intel’s tried-and-true hardware. Although small factor, the stick has shown to be a contender to larger systems in agility and ability. The Solo Stick also provides a complete solid-state application, meaning no moving parts, meaning low risk of failure even after
Signera’s New Solo Stick
years in the field. Also since the Solo Stick can run on USB power, it can be installed virtually anywhere or behind anything. Signera took it a step further by removing Windows from the stick and loading a proprietary customized version of Ubuntu Linux to provide a more stable and efficient environment. And since the Stick is 100% managed from the cloud, there is no hard or confusing setup (and no, you don’t need to learn Linux). If you have Wired internet, you literally do no setup on the stick. If you have Wireless, you’ll simply hook a keyboard/mouse to the stick and click the “Setup Wireless” option when the stick boots up.
Signera has already sold out their first run of these sticks. They seem to be flying off the shelves. Signera contacted us to let us know their next stock has just arrived, so they have close to 100 more ready to go. We were able to get our hands on a production version and the stick took everything we threw at it, even video! I think this will change where digital signage is installed, and where it can be used. Opening the door to applications unheard of in the digital signage space until now.
A major digital signage hardware provider [name withheld] announced their version of a Stick Digital Signage Player at the Intel booth at the Digital Signage Expo 2016 (DSE 2016) show this year. But it looks like Signera has beat everyone, including them, to market. Since [name withheld] is the leading provider of hardware to digital signage companies, it’ll be interesting to see how this affects the industry. Signera is the leader to market with a new technology yet again. Signera was also the leader to market back in 2007 when they released their multiple-module SaaS system. The first digital signage software to offer multiple zones or modules on a single-screen powered by a single player.
Signera can offer a free one-on-one demonstration of their system and can answer any questions about the Solo Stick (or their other products) when filling out this form.
Full Disclosure: Signera is one of Digital Signage Report’s advertisers, and provided us with a demo Solo Stick to review for this article.
Digital Menu. Beautiful and Affordable menu boards for small businesses.
Digital Poster Advertising – The Perfect Advertising Medium For the Small Business
We have all heard about Out Of Home (OOH) advertising and Digital Out Of Home advertising (DOOH), however there is a small but growing group of forward thinking business people who are utilising digital advertising to get their shop or store noticed.
These business people are using digital posters, these are a scaled down version of an outdoor digital sign with one exception, that they are housed indoors as they do not have the necessary protection to work efficiently outdoors.
What is a digital poster? They are an intelligent, third generation photo frame, just like a digital photo frame they have an LCD display, up to 19 inches wide by 25 inches high and they show the images in a slide show format, now here is the were a digital poster is different to a photo frame.
The digital poster comes with some software so you can drag and drop your images onto the memory card then set the rotation time, so that the images rotate in sequence, as you require. Then you have to insert the media card into the player, once secured into position, the digital poster is now ready to hang in your store window or on the wall.
Digital posters can also accept MPEG video files, so you can create a video and zone the screen and have separate images in each zone, while running video, the only thing you can not do is add RSS feeds, this is due to no Internet connection on the poster.
Now what makes them a perfect medium to get additional business, this is your opportunity to up sell your in-store merchandise and get a fast return on your investment, as you create the media content, so there are no additional costs and only a small investment in terms of money and time to get the digital sign configured and working.
Dave is a technical author in the field on digital signage, having supplied top tier signage integrators with indoor digital posters, he is also the owner of the only European specialist manufacturer of LCD enclosures, that protect to IP65 and NEMA X4 as well as offering vandal proof protection.
A complete digital signage solution for small businesses
To learn more: http://www.coreldraw.com/digitalsignage Get great value for your small business with Corel Digital Signage software. Whether you want to displ…
Video Rating: 5 / 5
AMX Pushes Envelope at Integrated Systems Russia to Demonstrate Small Space Collaboration Innovations
Moscow, Russia (PRWEB) October 31, 2014
Underscoring its mission to create AV solutions for an IT world, at Integrated Systems Russia 2014, HARMAN’s AMX demonstrated its latest technologies, designed to enhance collaboration capabilities for business. These included the AMX Enzo Content Sharing and Conferencing Platform, AMX Enova DVX All-In-One Presentation Switchers and the AMX Rapid Project Maker (RPM) Cloud-Based Configuration Resource. AMX welcomed ISR attendees to visit Booth # 1-153 to experience a truly interactive collaboration environment for technology management.
The newest enhancements to the Enzo Platform included screen mirroring and video conferencing. Screen mirroring gives meeting attendees more options than ever to share content during meetings by giving attendees the ability to display screen content from their mobile phones, tablets and laptops on room displays. The addition of video conferencing to Enzo and the ultra-wide view of the new AMX Sereno Camera has revolutionized conferencing capabilities in small meeting spaces, where it was traditionally difficult to see all attendees.
Booth visitors also got to experience first-hand why the AMX Enova DVX Series was just awarded the US Department of Defense JITC security certification, making it the only conference room switching solution on its Approved Products List. Security leads a long list of features that have made the Enova DVX an award-winning choice for addressing all the technology needs of any sized conference room. The Enova DVX also includes an AV switcher, an integrated NetLinx controller, a professional audio DSP, an amplifier and twisted pair distance transport. All Enova DVX Switchers also feature exclusive AMX SmartScale technology for perfectly scaled video on every output and InstaGate Pro to eliminate key constraints and delays when switching HDMI/HDCP sources.
The latest enhancements to the AMX RPM Cloud-Based Configuration Resource were also being demonstrated. RPM was designed to give integrators a simple tool to speed up programming of multiple rooms, saving thousands of hours and dollars in programming time. The latest version of RPM, version 2.0, has been enhanced even further to include:
Dual Room Support – Cuts costs by using a single Enova DVX All-In-One Presentation Switcher to control two separate rooms
Multiple In-Room Control Panel Support – Empowers in-room control from up to four touch panels, sensors, scheduling panels and/or keypads
Support for AMX Enzo Platform – Launch applications, web pages, or any Enzo content directly from a touch panel, keypad or other control interface
Support for Video Signal Presence Macros – Connecting or disconnecting auxiliary video sources can trigger automation event macros
Support for AMX DXLink Distance Transport Point-to-Point Mode – Offers cost effective small room solution when using a standalone NetLinx Controller and point-to-point signal transport
While the latest additions to the Enzo Platform, the Enova DVX Series and RPM were key components of the Integrated Systems Russia AMX Booth, AMX also proudly demonstrated the newly enhanced processing power of its Modero X Series G5 Touch Panels, the simple room scheduling capabilities of the its Modero S Series Touch Panels, its new Massio ControlPads, bringing powerful, cost effective control to small spaces, its all new NetLinx NX Series Integrated Controllers and its legendary Enova DGX Digital Media Switchers.
Additional Details
Product Resource Center (specifications, images, videos and other details)
o Enzo Content Sharing and Conferencing Platform
o Enova DVX All-In-One Presentation Switcher Series
o Rapid Project Maker Version 2.0
AMX Enova DVX Series Awarded Only JITC Certified Secure Conference Room Solution
AMX 2014 Pocket Guide
About AMX by HARMAN
Founded in 1982 and acquired by HARMAN in 2014, AMX® is dedicated to integrating AV solutions for an IT World. AMX solves the complexity of managing technology with reliable, consistent and scalable systems comprising control and automation, system-wide switching and AV signal distribution, digital signage and technology management. AMX systems are deployed worldwide in conference rooms, homes, classrooms, network operation/command centers, hotels, entertainment venues and broadcast facilities, among others.
About HARMAN
HARMAN designs, manufactures and markets premier audio, visual, infotainment and integrated control solutions for the automotive, consumer and professional markets. With leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon® and Mark Levinson ®, the Company is admired by audiophiles, musicians and the entertainment venues where they perform. More than 25 million automobiles on the road today are equipped with HARMAN audio and infotainment systems. HARMAN has a workforce of approximately 16,000 people across the Americas, Europe, and Asia and reported sales of $ 5.3 billion for the twelve months ended June 30, 2014.
For more information, contact:
Elizabeth Anthony
AMX by HARMAN Europe Public Relations
+44.2.076.529.464
elizabeth.anthony(at)amx(dot)com
Lane Shannon
AMX by HARMAN US Public Relations
469.624.6569
lane.shannon(at)amx(dot)com
© 2014 HARMAN International Industries, Incorporated. All rights reserved. Harman Kardon, Infinity, JBL, Lexicon and Mark Levinson are trademarks of HARMAN International Industries, Incorporated, registered in the United States and/or other countries. AKG is a trademark of AKG Acoustics GmbH, registered in the United States and/or other countries. Features, specifications and appearance are subject to change without notice.
ITX Design Poised to Launch Coppermine Hosting Options in the United States for Small Business Owners Beginning in October 2013
Miami, FL (PRWEB) September 07, 2013
ITX Design CEO Doug Davis made a statement late Friday afternoon announcing plans to include Coppermine hosting beginning in early October of 2013. This move comes on the heels of ITX Design’s recent flurry of new products and services geared towards expanding the companies capability to serve small business owners.
With Coppermine hosting packages from ITX Design, customers can request script, extensions and template installation as well as on-demand Coppermine upgrades and backup restoration. Inexpensive Coppermine Hosting at ITX Design is now a reality by way of the latest technology and extremely efficient systems in place. ITX Design management believes these savings in costs should be passed on directly to the customer, and the result is low cost Coppermine image gallery hosting.
Coppermine with ITX Design is a multi-purpose fully integrated web picture gallery script written in PHP using GD or ImageMagick as the image library with a MySQL platform. Coppermine photo gallery has interfaces with a multitude of extremely popular software packages, including e107, Invision Power Board, Joomla!, Mambo, phpBB, PostNuke, Simple Machines Forum, vBulletin plus many more. ITX Design will be offering starting packages for as little as $ 4.95 a month.
ITX Design has over a decade of experience in providing excellent hosting support for their thousands of happy customers. Whatever budget the customer has to work with, Coppermine Gallery Hosting with ITX Design means the most reliable hosting available in the marketplace. ITX Design uptime rates (99.9% guaranteed!) are one of the highest rated in hosting industry, and that’s with the vast majority of our competitors charging you far more than we do.
Coppermine hosting with ITX Design also means super simple hosting. With their vast selection of easily installed scripts from Fantastico directly in the Control Panel, there really could not be an easier and more affordable way to get a Coppermine website online, and up and running.
ITX Design has provided tens of thousands of satisfied customers over the years with the most reliable and affordable hosting solutions, and Coppermine makes a fine addition to the growing arsenal of digital products and services offered by ITX Design.
ITX Design management completely understands that small business owners demand high levels of reliable and competent support to get the most out of their website, and the staff at ITX Design are proud to be considered one of the top rated hosting companies in the business.
ITX Design is an established web hosting and domain registration provider based out of Fredericksburg, Virginia providing dedicated servers, shared web hosting, and domain registration for small businesses including server hosting, WordPress hosting, reseller hosting and much more.
For more information or to speak with a qualified customer support representative, simply call 1-866-577-1442, or visit ITX Design today.
Churches Beat Atheists | Petition Targets HECO | Help for Small Business …
Churches Beat Atheists | Petition Targets HECO | Help for Small Business …
Coldwell Banker Digital. Coldwell Banker Pacific Properties, announced that it has launched a comprehensive new digital marketing partnership with Google and Cox Media Group that will build on the company's tech leadership in the housing industry. The …
Read more on Hawaii Reporter
Electronic sign at crash-prone I-5/Oregon 217 flyover ramp will urge drivers …
… a large electronic sign to urge motorists to slow down. Don Hamilton, an ODOT spokesman, said the message board flashing “35 mph” in bright orange lights is only a temporary fix as crews continue to inspect the ramp for problems. The flyover ramp …
Read more on The Oregonian
PennDOT guards against electronic road sign hackers
(Harrisburg) — Electronic road signs can be pretty easy to hack, and across the country, message boards have warned of impending doom from raptors and zombies, instead of slick roads. PennDOT says it has a two-step system in place to keep pranksters …
Read more on York Daily Record